What does a Sales Associate do?
A Sales Associate is the public face of a company, as they are typically the first, and sometimes only, person a customer interacts with while shopping. They are responsible for ensuring the customer finds everything they need and answering any questions they have. When the customer is ready, the Sales Associate also processes the payment and packages their goods before thanking them for their purchase. When there are no customers, a Sales Associate ensures the store is clean and well-stocked.
Sales Associate skills and qualifications
As Sales Associates work directly with customers, they must have great interpersonal skills to ensure every customer feels welcome and wants to return. Sales Associates must also have many skills and qualifications to perform their duties successfully, including:
- Strong interpersonal skills
- Positive attitude on the sales floor
- Understanding of basic math
- Good written and verbal communication skills
- Professional appearance and attitude
- Knowledge of successful sales tactics
- Ability to multi-task
- Great time-management skills
Sales Associate experience requirements
Sales Associate positions are entry-level, so candidates don’t require prior experience. Look for candidates with an outgoing personality and a strong work ethic. They can learn other key duties and responsibilities of the role on the job. If your establishment is upscale or requires technical knowledge, you may prefer Sales Associates with prior sales experience or product knowledge. This will ensure they’re a good fit for the role and help customers make informed purchase decisions.
Sales Associate education and training requirements
Sales Associates don’t require academic certifications. Many work part-time while completing their high school diploma or post-secondary education. Depending on your business, you may prefer candidates who have completed their high school diploma or GED. Candidates who are working towards a marketing, sales, or business certification are an asset and well-prepared for the role.
Sales Associate salary expectations
According to Indeed Salaries, the average salary for a Sales Associate in Canada is $59.281 per year. This varies based on experience, location, and the hiring company.
Job description samples for similar positions
If a Sales Associate is not quite what you’re looking for, here are some relevant job description samples: