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Creative Director Job Description: Top Duties and Requirements

A Creative Director, or a Creative Services Director, leads a team of other employees to create print, digital media, visual art, and videos. Their duties include monitoring the success of past projects, negotiating with social media influencers and other independent contractors, and requesting edits if clients aren’t satisfied with the content.

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Creative Director duties and responsibilities

Creative Directors ensure that employees follow company policies and regulations. They create style guides for Artists, Graphic Designers, Filmmakers, and other professionals. They decide which themes are best for advertising campaigns, and they help hire Models, Artists, and other professionals. Duties and responsibilities in a Creative Director job description may include:

  • Reviewing content to make sure that it meets the requirements of each campaign
  • Completing performance evaluations for employees and contractors and giving feedback when needed
  • Analyzing sales statistics, surveys, and ratings from viewers and readers to determine the success of projects
  • Keeping Advertisers, Marketers, and others up-to-date about any changes in the brand’s message or visual style
  • Responding to trends and current events to make relevant content
  • Authorizing expenses and making sure that the department sticks to the company’s budget
  • Making sure that the business can finish projects before deadlines
  • Attending meetings and creating reports for executives
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Creative Director Job Description Examples:

What does a Creative Director do?

A Creative Director helps make advertisements, magazines, movies, television shows, video games, and other types of media. Creative Directors oversee media output, working closely with clients to create unique brand identities for companies. They make sure that all content from a client has a coherent style that attracts viewers and readers and encourages them to become customers.

Creative Directors often select cover art and image layouts for the interior pages of books and magazines. They also choose music, directors, actors, and other staff to work on video or audio projects. They can supervise the creation of a company website, newsletter, or logo as well.

Creative Director skills and qualifications

Successful Creative Directors are professional and organized. They have extensive film, photography, and art skills, and they can work with a variety of people and personalities. Top skills and qualifications for a Creative Director include:

  • Excellent written and verbal communication skills
  • Good time management skills and the ability to manage multiple deadlines
  • Extensive understanding of the services or products that the business sells and the industry that it works in
  • Knowledge of industry laws and company regulations
  • Understanding of the image the business wants to project and the types of customers it wants to attract
  • Ability to resolve disagreements with clients and employees

Creative Director experience requirements

Most Creative Director jobs require five to eight years of experience in creative positions. The best candidates also have at least two years of experience as a Creative Director. Before hiring a new Art Director, you should review the applicant’s portfolio of past projects. That way, you can decide if the person’s artistic style and skills match your company’s needs.

Creative Director education and training requirements

Most Creative Director jobs require a university degree in art, web design, graphic design, filmmaking, broadcasting, theatre, journalism, or a similar subject. On-the-job training is usually required, and Art Directors will need to keep their knowledge current about new computer simulation, graphic design, filmmaking, and animation techniques.

Creative Director salary expectations

According to Indeed Salaries, the average salary for a Creative Director in Canada is $83,289 per year. This varies depending on experience, location, and the size of the hiring company.

Job description samples for similar positions

If a Creative Director isn’t exactly what your business or is looking for, some similar job description samples include:

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Creative Director job description FAQs

Who does a Creative Director report to?

A Creative Director usually reports to the head of the marketing department or the Chief Marketing Officer. In smaller organizations, Creative Directors report to the owner or the Chief Operations Officer. Creative Directors supervise Art Directors, Film Directors, Content Strategist, Graphic Designers, and many other employees to produce interesting content.

What is a typical day like for a Creative Director?

Creative Directors spend most of their time in an office, and they can sometimes work from home. They often travel to meet executives and inspect sets or locations for filming. They usually work long hours around deadlines, and may need to work nights or weekends to meet deadlines and conform with filming schedules. They spend much of their time reviewing content and communicating with employees and contractors.

What makes a good Creative Director job description?

Writing an effective Creative Director job description includes an overview of the company, its culture, values, and the skills required. Include details about the types of projects the person will be directing including their size and budget. Also, mention any benefits that come with the position, like the opportunity to work with renowned actors, musicians, directors, and artists. Let readers about the amount of travel required as well.

Job Description Examples

Need help writing a job description for a specific role? Use these job description examples to create your next great job posting. Or if you’re ready to hire, post your job on Indeed.

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