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Marketing Coordinator Job Description: Top Duties and Requirements

Edited by Indeed Employer Content Team
Last updated October 8, 2025
Our mission

Indeed’s Employer Resource Library helps businesses grow and manage their workforce. With over 15,000 articles in 6 languages, we offer tactical advice, how-tos and best practices to help businesses hire and retain great employees.

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7 min read

A Marketing Coordinator, or Public Relations Coordinator, is responsible for developing a marketing strategy that will promote and publicize a company, product or event. A Marketing Coordinator’s duties include developing advertising campaigns, maintaining good media relations, and analyzing marketing needs.

What does a Marketing Coordinator do?

A Marketing Coordinator should be able to create quality interactive or reading materials to represent a company and advertise its campaigns. They should be able to develop materials such as information programs, press releases, information sessions and presentations to publicize the company. A Marketing Coordinator is responsible for the company or brand’s image. They should be able to efficiently promote the brand, leading to increased revenue and overall success. They should also have excellent contacts in the media to help spread the message and keep the brand in the public eye in a positive light.

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Marketing Coordinator Job Description Examples:

Example 1

Position: Marketing Coordinator

Location: 200 Princes Ave, Toronto, ON

Pay: $33.00 per hour

Key Responsibilities:
  • Assist in the preparation of brochures, reports, newsletters and other material for both offline and online platforms
  • Prepare or oversee preparation of reports, briefs, speeches, presentations and website content
  • Conduct analytical marketing studies on current market trends
  • Develop marketing materials
  • Conduct online marketing and website promotions
  • Develop marketing strategies
  • Maintain and improve the company’s presence on all online platforms
  • Collect all data from online platforms
  • Liaising with business partners, ticket platforms, agencies, and organizations regarding all marketing related matters.

Requirements:
  • Experience as asset
  • A relevant Diploma or Degree in marketing related field is preferred

To apply, please submit your updated resume to [website] Please include a phone number and email address; suitable candidates will be contacted for an in-person interview.

Job Types: Full-time, Permanent

Pay: $33.00 per hour

Expected hours: 30 – 40 per week

Schedule:
  • Every Weekend
  • Monday to Friday

Work Location: In start date: 2024-08-01

Example 2

Expert Staffing Solutions is looking for a motivated and experienced Marketing Coordinator to join our team! As a Marketing Coordinator, you will be responsible for the coordination, maintaining relations with clients and focusing on getting new clients.
Marketing Coordinator duties and responsibilities

  • Sending 200+ emails and making 100+ calls to generate marketing leads
  • Creating your own database
  • Cold Calling
  • Emailing and calling companies on daily basis for manpower requirement
  • Passing on the recruiting requirement to the HR team
  • Following up with current client daily

Marketing Coordinator requirements and qualifications

  • Experience as a Marketing Coordinator or similar role
  • Proficiency in MS Office
  • Excellent verbal and written communication skills
  • Strong interpersonal skills
  • Excellent multitasking skills
  • Strong planning skills
  • Ability to prioritize tasks
  • Strong organizational skills
  • Strong presentation skills
  • Ability to work well in a team
  • Ability to work in a fast-paced environment

Job Types: Full-time, Permanent

Salary: From $15.50 per hour

Flexible Language Requirement:
  • French not required
Schedule:
  • 10 hour shift
  • 8 hour Location: On the road

Example 3

Ghent Landscape is currently seeking a creative Marketing Coordinator to join our team. The ideal candidate must be an independent thinker who is comfortable with a variety of tasks including running multiple social media accounts, content creation and photography. This position will likely evolve as the company continues to grow, offering room for growth and increased compensation.

Please include links or portfolio examples of your previous work.

Salary: dependent on experience

Responsibilities
  • Provide social media content and copywriting for 3 companies
  • Post and share content on social media platforms (Instagram, Facebook, LinkedIn)
  • Monitor and respond to public engagement via social media
  • Create photo and video content on a day-to-day basis
  • Schedule content ahead whenever possible
  • Maintain shared marketing calendar document
  • Assist in establishing various marketing strategies
  • Develop communications (newsletters, posters, updates, emails) with support and direction from the team
  • Responsible for marketing and branding opportunities, including company clothing, company vehicles, swag, sponsorships etc.
  • Assist with organizing and promoting company events
  • Travel to job sites within Kitchener, Waterloo, Guelph and surrounding areas
  • Other duties will be assigned as required

Desired Skills and Experience
  • Education in marketing, social media and/or graphic design is preferred
  • Previous experience working in marketing role and with social media platforms is preferred
  • Photography skills, digital marketing skills and previous similar work experience is a strong asset
  • Must have strong writing and interpersonal communication skills
  • Must be proficient and knowledgeable with multiple social media platforms
  • A combination of education and experience will be considered
  • Experience with Adobe Creative Suite, InDesign applications is a strong asset
  • High level of initiative and critical thinking
  • Exceptional attention to detail
  • Strong time management and organizational skills
  • Must be enthusiastic and willing to learn new skills

Ghent Landscape is an equal opportunity employer. It is our policy to recruit and select applicants for employment solely on the basis of their qualifications, with emphasis on selecting the best-qualified person for the job. Ghent Landscape does not discriminate against applicants based on race, colour, religion, sex, national origin, or disability, or any other status or condition protected by applicable federal, provincial, or local law. If accommodation is required during the application or interview process, please contact [phone number].

Job Types: Full-time, Permanent

Benefits:
  • Dental care
  • Extended health care
  • Life insurance
  • RRSP match
  • Vision care
Schedule:
  • Monday to 1 year (preferred)

Example 4

Marketing Coordinator

Company Description

Founded in 2005, 21st Century Bearings is an established industrial parts distributor of bearings, linear motion and mechanical components. We continue to stock premium bearings in our 12,000 square feet industrial warehouse in Mississauga, Ontario. Our extensive inventory of trusted brands is regularly replenished with in-demand and specialized items. Our personalized customer service, expert product knowledge, and trusted network of worldwide suppliers are key business standards that set us apart. Visit our website at [website]

Role Description

This is a full-time, on-site only role for a Marketing Co-Ordinator at 21st Century Bearings in Mississauga

  • Communicate with customers via phone, email, chat and e-commerce
  • Calling new prospects/customers and following up on product inquiries
  • Creating marketing campaigns and content for B2B websites and social media
  • Developing and implementing marketing strategies to enhance business' digital profile
  • Email marketing / Search Engine optimization on Google and Microsoft Bing
  • Working on and updating Epicor (Prophet21) CRM module
  • Follow-up with outstanding es to secure orders from customers and prospects
  • Performing other administrative duties as required

Qualifications

  • Excellent communication and interpersonal skills
  • Proven sales, marketing and e-commerce experience
  • Ability to work independently and as part of a team
  • Ability to multi-task, organize, and prioritize work
  • Self-motivated and self-disciplined, curious and results-driven
  • Computer savvy with advanced knowledge of Microsoft office with emphasis on Outlook, Excel and Word
  • Bachelor's degree in Business, Marketing, or related field
  • Strong business acumen, analytical and results oriented
  • Bilingual English/French is an asset
  • Knowledge of supply chain, shipping, e-commerce is an asset

Knowledge of Epicor ERP software is an asset ([website]) - Click on link below for more information

[website]

Job Types: Full-time, Permanent

Salary: $22.00-$25.00 per hour

Benefits:
  • On-site parking
Flexible Language Requirement:
  • French not required
Schedule:
  • 8 hour shift
  • Monday to Friday
Supplemental pay types:
  • Bonus pay
  • Overtime pay
  • Tips



Ability to commute/relocate:
  • Mississauga, ON L5T 1V9: reliably commute or plan to relocate before starting work (required)

Education:
  • Bachelor's Degree (preferred)

Experience:
  • Marketing: 5 years (preferred)

Language:
  • English Location: In person

Example 5

Job description

Job description

Working in the Toys and Baby products industry is a fast paced, passionate universe. PJM Distributions Inc. are looking for an energetic, outgoing, creative individual to take care of the B to B and B to C marketing. [website]

Job description

You will be part of implementing existing and new Marketing strategies which includes the following:

  • You will be in charge of creating, advising, updating and ensuring all online social media presence platforms like Facebook, Instagram, Google My Business, Pinterest, Twitter, etc.… are regularly updated and maintained.
  • Establish and maintain a consistent social media posting schedule
  • Creating concise, eye-catching, and innovative captions.
  • Interact with followers and the online community
  • Social seeding and reaching out to influencers
  • Report and analyze social media engagement
  • Monitor trends in the baby products industry across various social media platforms
  • You will be in charge of the newsletters calendar, to customers and professional of the industry.
  • You will be in the contact person for all retailers, leading marketing operations and providing support as needed.
  • You will be expected to support our SEO optimization strategy and website content
  • You will be in charge of content creation which includes design, ability to organize photo and video shootings.
  • Organize, coordinate events when required

Qualifications:

  • Must be adaptable and intuitive as you will have to learn the baby product’s industry.
  • Being able to think quickly and have some excellent insights into digital world that we all live in today and some vision of marketing strategies is essential.
  • Possess in-depth knowledge of social media and its various platforms. (Facebook, Twitter, Instagram, LinkedIn, YouTube, Pinterest)
  • Strong creative writing skills and knowledge of graphic skills (Adobe Suite)
  • Have basic photography skills and an eye for composition
  • Be tech savvy
  • Experience with Mailchimp and Sendinblue is a plus.
  • Experience with SEO best practices will be a plus.
  • Demonstrate strong written and interpersonal communication skills
  • Must be able to manage your own time, being autonomous, as well as being able to work with a team
  • Must have the ability to speak/write English fluently. French is a plus.
  • Be eager to learn, and contribute to the team’s success
  • Hands on experience in the customer service/retail industry is a bonus.

The candidate will be expected to have some relevant real-world experience, good information technology skills to handle tasks on a computer, be proficient at creating and nurturing social media and websites.

Job Types: Full-time, Permanent

Benefits:
  • Extended health care
  • On-site parking
  • Store discount
Schedule:
  • 8 hour shift
  • Day shift
  • Monday to Friday



Ability to commute/relocate:
  • DELTA, BC: reliably commute or plan to relocate before starting work Location: In person

Example 6

Job description

This role will be responsible for ‘Marketing Automation’ and ‘Email Marketing as well as digital adveritizng. Our Ideal candidate enjoys creating and maintaining different automated journeys for our users which requires a high level of attention to detail. Also, they should have strong English copywriting skills as well as a good sense of design to create engaging and converting email templates.

Responsibilities

Working closely with our development and marketing team to help them achieve their goals of growing our business and user acquisition.

Drafting different email templates including acquisitional, communicational, and promotional ones.

Design different customer journeys based on business goals and implement/ optimize them on the marketing automation tool.

Creating and executing strategies to maximize user acquisition.

Planning, creating, and measuring digital acquisition campaigns.

Improving dashboards, reports, and metrics to help provide clarity around business and growth performance.

Uncovering, presenting, and acting on insights that are discovered through quantitative and qualitative data analysis.

Seeing your insights come to life by working with Product Designers/Managers to A/B test ideas throughout the customer journey.

Prioritizing efforts to drive user retention and revenue.

Requirements

Has a Bachelor’s degree in Business, Statistics, Sociology, Communication or similar discipline.

Should be eager to learn and understand customer desires, demographics, needs, wants, habits, behaviors, usage patterns, all with the goal of creating a holistic understanding of our customers and potential customers.

Excellent data analysis skills and a team player.

Bonus Skills (Not Strictly Required but nice to have)

Experience in working with MarTech tools like any type of marketing automation tools.

Good understanding of digital marketing concepts such as cookie-based data collection, attribution modeling, AB/N & multivariate testing

Basic Knowledge of HTML.

Proven design sensibility to envision how content should be effectively presented or distributed for the most optimal user experience throughout various media including, but not limited to, websites, social media, digital signs, and print materials.

Excellent professional communication skills both verbal and written.

About Us

Roomvu offers Automated VIDEO marketing, curated by A.I. which integrates trending topics with Realtor brands to automatically produce, publish, and post unique videos on each RealtorS®’ social media channels. it generates leads for over 70,000 Real Estate Agents

- Roomvu also offers eye catching VIDEO ADS for Facebook Ads for Real Estate, Where agents can Reach leads they otherwise would never have had the opportunity to meet. Read more here [website]

You can also learn more in this short video

[website]channel=roomvu Roomvu is backed by the National Association of Realtors’s Second Century Ventures and works with industry leaders in the real estate to facilitate its growth. [website]

Our Global team of 50, has grown substantially over the past 3 years and we are excited to welcome you aboard the interview process.

You can learn more about our culture at [website] and [website]

Job Type: Full-time

Benefits:

  • Company events
  • Dental care
  • Extended health care
  • Paid time off
  • Work from home

Flexible Language Requirement:

  • French not required

Schedule:

  • 8 hour shift
  • Monday to Friday

Supplemental pay types:

  • Bonus pay

Ability to commute/relocate:

  • Vancouver, BC: reliably commute or plan to relocate before starting work (preferred)

Education:

  • Bachelor's Degree (preferred)

Experience:

Job Type: Full-time

Salary: $40,000.00-$50,000.00 per year

Benefits:
  • Casual dress
  • Commuter benefits
  • Dental care
  • Employee stock purchase plan
  • Extended health care
  • Flextime
  • Paid time off
  • Stock options
  • Tuition reimbursement
  • Vision care
  • Wellness program
  • Work from home
Flexible Language Requirement:
  • French not required
Schedule:
  • 8 hour shift
  • Monday to Friday
Supplemental pay types:
  • Bonus pay
Our mission

Indeed’s Employer Resource Library helps businesses grow and manage their workforce. With over 15,000 articles in 6 languages, we offer tactical advice, how-tos and best practices to help businesses hire and retain great employees.

Read our editorial guidelines
Create a culture of innovation
Download our free step-by-step guide on encouraging healthy risk-taking
Get the guide

Marketing Coordinator duties and responsibilities

A Marketing Coordinator should be responsible for developing a strategy that will work best for the company. They should be able to:

  • Research and analyze customer data like needs, satisfaction, etc.
  • Create effective marketing plans and strategic options for advertising
  • Develop and maintain good relationships with relevant media contacts
  • Prepare reports, presentations, briefs and press materials
  • Track and analyze sales report data
  • Present ideas to help promote the brand or campaign in new ways
  • Work well in collaboration with sales and advertising teams
  • Coordinate press events and appearances

Marketing Coordinator skills and qualifications

A Marketing Coordinator should have a degree or diploma in marketing, journalism, communications, business, public relations or in a field relative to the company. They should also have experience in the field:

  • Experience in marketing or business marketing
  • A wide range of media contacts
  • The ability to reach out to new contacts and maintain positive relationships with them
  • Excellent written and oral communication skills
  • Familiarity with digital marketing tools
  • In-depth knowledge of social media platforms
  • A motivated and outgoing personality

Marketing Coordinator experience requirements

A Marketing Coordinator should have experience in the field, even as an intern. Real-life experience is the best way to develop the skills needed to be successful. It is also a starting point for individuals to build up their contact base. Many applicants may be entry-level applicants, so internship experience is valuable.

Marketing Coordinator education and training requirements

The completion of a degree or diploma in journalism, marketing, business marketing, communications, or public relations is a requirement in most companies across Canada. There are no specific certifications to hold unless the position is specific to a certain industry. In that case, a certificate of completion in that field would also be an asset. A Public Relations Practitioner role would also require a candidate to have an APR , or Accredited in Public Relations, designation.

Marketing Coordinator salary expectations

According to Indeed Salaries, the average annual salary for a Marketing Coordinator if just over $45,000. The salary will vary based on experience, location and the size of the company hiring.

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