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How to Implement Skills-First Hiring on Indeed

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Skills-first hiring focuses on sourcing, screening, and hiring candidates based on the skills and competencies required for the job.

In this guide, you’ll learn how to implement skills-first hiring on Indeed.

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What is skills-first hiring?

Skills-first hiring focuses on whether a candidate has the right skills for a role, regardless of how they gained them. Instead of screening job seekers based on degrees, years of experience, or unrelated background checks, this approach evaluates candidates based on whether they have the skills to do the job.

Shifting to a skills-first mindset opens the door to job seekers who might otherwise be overlooked, including STARs (job seekers Skilled Through Alternative Routes). STARs are individuals who have built their expertise outside a degree programme, whether through on-the-job learning, military service, career shifts, short-term training, or apprenticeships.

STARs make up half of the adult workforce. However, these job seekers may get screened out in applicant tracking systems (ATSs) due to rigid hiring filters that businesses sometimes use. Expanding your definition of what makes a candidate “qualified” could help you connect with this untapped talent and experience the potential benefits of skills-first hiring.

Swapping a traditional hiring approach for a skills-first hiring method may help you:

  • Reach more candidates by considering skills over degrees or job titles.
  • Make the right hires for your team.
  • Increase retention by matching people to roles based on their abilities.
  • Build a more diverse workforce by removing common hiring barriers.

Shifting your organisation’s hiring mindset towards a skills-first approach is a great first step in learning how to adopt skills-first hiring practices. Key to this approach is identifying roles that require in-demand skills, rather than degree qualifications.

In this next section, we’ll explore how to identify these roles. We’ll then follow up with tips for writing a skills-first job description.

How to identify jobs for skills-first hiring

Before implementing a skills-first hiring approach, identify roles that will benefit most from re-credentialing (i.e., the process of defining and assessing the skills truly needed for success rather than relying on degrees as a proxy).

When identifying roles suitable for this process, consider focusing on the following to maximise impact:

  • Degree inflation: Roles that traditionally required a degree but may not need one to perform effectively.
  • High volume of hires: Positions that your company fills frequently, where removing unnecessary degree requirements can expand the talent pool.
  • Retention challenges: Jobs with high turnover, where focusing on skills rather than credentials may improve hiring success and employee satisfaction.
  • Clear career pathways: Middle-skill roles that offer opportunities for advancement, ensuring long-term career growth for employees.

Once you’ve identified skills integral to the role you’re hiring for, it’s time to write a skills-first job description. Learn how in this next step.

Write skills-first job descriptions

Traditional job posts often focus on degrees, job titles, and a certain number of years of industry experience, but this may screen out candidates who have the right skills.

A skills-first job description emphasises the specific skills needed for the role from day one. This approach attracts candidates who possess the necessary skills, regardless of how or where they acquired them. Additionally, it uses inclusive language to welcome applicants from all backgrounds.

To write a skills-first job description, consider the following:

Focus on key skills

Rethink your job requirements by identifying the skills, knowledge, and competencies you need for the job on day one. This can help you distinguish between skills that are necessary and those that can be taught. Replace proxies with the precise skills that are needed.

Use clear, skill-based, and inclusive language

Consider describing specific tasks and expectations to help job seekers understand how their skills might apply to your open role. To do this, it can help to detail what the person will actually be doing for the job.

Additionally, avoid jargon and biased terms that may discourage quality candidates from applying.

Ask yourself: Do you really need education requirements?

A degree or previous industry experience isn’t always a key indicator of a candidate’s ability to perform a job. In fact, more employers are moving away from requiring formal education credentials. Searching for previous industry experience can also rule out candidates with training or transferable skills that closely match the role.

Use the right keywords

We recommend using inclusive key phrases, such as “no degree” and “no high school diploma.” Since job applicants have the ability to search by these filters, it could be effective to optimise your job descriptions to target these searches.

Also, employers can state that applicants are encouraged to apply even if they do not have previous industry experience or degree qualifications. This can also help attract more quality candidates who might not otherwise apply.

Here are two job description introductions, one traditional and one skills-based, to show you what skills-based job descriptions might look like in practice:

Traditional job description: Marketing Coordinator

We are seeking a Marketing Coordinator with a bachelor’s degree in marketing or a related field and 3+ years of experience. The ideal candidate has strong digital marketing, content creation, and social media management skills.

Skills-first job description: Marketing Coordinator

We are looking for a Marketing Coordinator who can create engaging content, run digital campaigns, and analyse marketing data. No degree or years of experience are required, but candidates with experience creating content, analysing social media performance, and supporting brand strategy are strongly encouraged to apply.

Required skills:

  • The ability to manage multiple projects simultaneously
  • Proven experience with writing, editing, and content creation
  • Social media and email marketing experience
  • Strong, proven communication skills
  • Proficiency with data analytics tools

Preferred skills:

  • Experience with SEO tools like Google Analytics, SEMrush, or Ahrefs
  • Familiarity with CRM and marketing automation tools
  • Graphic design and video editing experience

To improve your chances of matching with the right candidates for the job, you can also sponsor your job on Indeed. This increases your job post’s visibility and can help you reach candidates faster.

Match with skilled candidates

A skills-first approach can make it easier to connect with quality candidates. In fact, Indeed Smart Sourcing allows employers to filter based on skills listed in candidates’ CVs. Through Smart Sourcing, you instantly receive a list of candidates who match your job criteria.

You can use Smart Sourcing’s tools to help you with skills-first candidate searches. Simply input desired skills into our keyword search and use the custom skills filter to get specific results. You can save your skills-first searches and get daily alerts for newly-matched candidates.

Evaluate and assess candidate skills

Understanding how to evaluate candidates on Indeed can help you make informed hiring decisions. Indeed offers tools, such as screener questions, to support this.

Screener questions, which are available with a paid job post, can help you assess a candidate’s skills upfront so you can focus on those who meet your job’s requirements.

When screening candidates, the key is to focus on skills. Instead of screening candidates based on degrees or years of experience, screener questions may also reflect which skills matter for the job. You can write the questions yourself or use pre-made screener questions on Indeed.

Here are some tips to help you choose the right screener questions:

Prioritise essential skills

Think about what a candidate needs to know on day one and consider making those skills required. This could be clearly indicated as a screener question by asking, for example: “Do you have experience using project management software to manage deadlines?”

Separate must-haves from nice-to-haves

Some skills can be learned on the job, so consider keeping certain requirements flexible. For skills that candidates could learn on the job, you could ask: “Are you familiar with [preferred tool or skill], or are you open to learning it?”

Ask role-specific technical questions

If the job requires certifications, software knowledge, or industry experience, ask directly. For a screener question, you could ask:

  • “Do you have experience with Python for front-end development? If so, what frameworks or libraries have you worked with, and how would you rate your proficiency?”
  • “Do you have a Certified Ethical Hacker (CEH) qualification or similar?”

Use behavioural questions to see how candidates think

Behavioural interview questions assume that an individual’s past workplace behaviour is a reliable indicator of their future performance.

Open-ended questions about past behaviour can give insight into problem-solving and communication skills. A screener question to assess this might be:

  • “Tell me about a time when you handled a customer complaint.”
  • “Describe an example where you prioritised tasks with a tight deadline.”

Once your job is posted, you can filter applications based on candidate responses to your screener questions. Those who don’t meet your required skills are automatically placed in the “Rejected” tab, but you can still review them at any time.

Skills-first hiring on Indeed FAQs

Can I filter candidates based on their skills?

Yes, you can filter applicants based on their skills, experience, and responses to skill-related screening questions.

How do I measure the success of skills-first hiring on Indeed?

To measure the success of skills-first hiring, consider tracking these key performance indicators (KPIs):

  • Quality of hire: Are new employees meeting or exceeding job expectations?
  • Retention rates: Are candidates hired based on skills staying longer?
  • Applicant diversity: Are job postings helping to attract diverse candidates?

Can I still require a degree or specific experience if I use skills-first hiring?

Yes, in some circumstances, a degree or specific experience may be required for your role. By putting skills first, you ensure that you are assessing the requirements based on skills and adding other requirements only when necessary.

Putting it all together

Skills-first hiring is about starting with what matters most for success in the role: the skills, knowledge, and competencies people need on day one. By rethinking degree and experience requirements, writing job descriptions that highlight skills, and using tools on Indeed to search, screen, and evaluate based on abilities, you can open your roles to a wider pool of qualified candidates and make more confident hiring decisions.

Over time, this approach can help you reach more motivated applicants, reduce mishires, and build teams that are better matched to the work you need done.

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Indeed’s Employer Resource Library helps businesses grow and manage their workforce. With over 15,000 articles in 6 languages, we offer tactical advice, how-tos and best practices to help businesses hire and retain great employees.