Sales Development Representative

Sales Development Representative

Location: Montreal, Quebec or Toronto, Ontario

Working Arrangement: Fractional/Part time/ Fully remote

ABOUT US

Your co-pilot for sustainable growth.

Building a company can be messy. Doing it well for the long haul takes thoughtful strategy and the right levers at the right time. That’s where we come in.

Alygra Advisory works with early-stage tech startups and scale-ups with their most complex growth problems, without the overhead of full-time hires. We build, protect, and scale HR, legal, and AI foundations, while offering sales, finance, and marketing expertise through a curated collective of experts.

Alygra’s team is human-first, internationally aware, and commercially sharp.

We aren’t consultants. We’re embedded partners.

THE OPPORTUNITY

We're looking for someone who is already connected within the startup ecosystem, someone who enjoys building relationships, opening doors, and connecting founders with the right solutions.

As our Sales Development Representative, you'll help introduce Alygra's HR, talent, legal, and advisory services to startups and scaleups across Montreal and Toronto. You'll build strategic relationships with founders, investors, accelerators, incubators, and ecosystem partners while identifying qualified opportunities that support Alygra's continued growth.

This is a relationship-first role. While generating new business is a key objective, success comes from credibility, trust, and building long-term partnerships, not high-volume sales tactics.

You'll work closely with Alygra's Founder to expand our presence in the startup ecosystem and help position Alygra as the go-to fractional People & Growth partner for scaling companies.

This is a fully remote, freelance engagement averaging approximately 20 hours per month initially, with the opportunity to expand as the partnership and business needs evolve.

The successful candidate will work as an independent contractor and invoice Alygra for services rendered.

JOB RESPONSIBILITIES

Build Strategic Relationships

• Develop and maintain relationships with startup founders, leadership teams, investors, accelerators, incubators, and ecosystem partners.

• Represent Alygra within startup, technology, AI, and innovation communities.

• Build referral partnerships that generate long-term business opportunities.

Generate Qualified Opportunities

• Map startup and scaleup ecosystems across Montreal and Toronto.

• Identify recently funded startups and high-growth companies aligned with Alygra's target market.

• Proactively engage founders and leadership teams to introduce Alygra's HR, legal, talent, and advisory services.

• Generate qualified meetings and opportunities for the Founder and consulting team.

Support Growth Initiatives

• Contribute ideas to strengthen Alygra's visibility, partnerships, and market presence.

• Collaborate on go-to-market initiatives and partnership strategies.

• Help position Alygra as a trusted People & Growth partner within the startup ecosystem.

Collaborate Across the Business

• Identify hiring opportunities within your network and collaborate with Alygra's Talent team on recruitment mandates, particularly within technology and AI.

• Share market intelligence and ecosystem insights to support service development and client growth.

WHAT YOU BRING

• Between 2-5 years of experience in startup partnerships, ecosystem development, recruitment, consulting, business development, customer success, or a related field.

• Existing relationships within startup, technology, AI, venture capital, or innovation ecosystems.

• Strong networking, communication, and relationship-building skills.

• Comfortable engaging founders and senior decision-makers.

• A consultative mindset with the ability to identify opportunities by understanding business challenges.

• Self-motivated and comfortable working independently in a flexible, entrepreneurial environment.

• Strong organization and follow-through.

• Experience within the startup ecosystem is required.

• Exposure to AI companies or emerging technologies is considered a strong asset.

WHAT SUCCESS LOOKS LIKE

Success in this role will be measured through relationship development, qualified opportunity generation, and contribution to business growth across Alygra’s HR, talent, and advisory services.

Within your first 6 months, success may include:

• Mapping and engaging qualified startups and scaleups aligned with Alygra's target market.

• Consistently generating qualified meetings and new business opportunities.

• Developing strategic referral partnerships with investors, accelerators, incubators, and complementary service providers.

• Contributing to new client acquisition across Alygra's HR, legal, talent, and advisory services.

• Supporting recruitment opportunities through your startup network.

• Building a strong network of founders and ecosystem partners across Montreal and Toronto.

• Helping establish Alygra as a recognized People & Growth partner within the startup ecosystem.

COMPENSATION STRUCTURE

This is a performance-driven fractional engagement.

Compensation includes performance-based incentives tied to:

• Qualified meetings booked.

• Qualified opportunities progressing into Alygra's sales pipeline.

• Revenue generated from successfully closed client engagements.

Compensation details will be discussed based on experience and the scope of the engagement.

WHY JOIN US?

• Support a diverse portfolio of growing organizations

• Flexible, remote-first role

• Meaningful, high-impact work without corporate bureaucracy

• Partner with a collaborative People & Culture consultancy

• Ability to successfully manage this opportunity alongside other freelance roles, projects, or an existing client portfolio while meeting quality standards

NEED CERTAIN SUPPORT?

Alygra Advisory is committed to providing an inclusive, safe, and accessible recruitment process. Accommodations are available upon request for candidates participating in all stages of the selection process. We encourage you to share any accommodation needs so we can best support you.