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SEO & Ecommerce Specialist

Inspired Cannabis Co
3.3 out of 5 stars
Vancouver, BC V6B 2S2
Hybrid work
$60,000–$70,000 a year - Full-time

Location

Vancouver, BC V6B 2S2

Benefits

Pulled from the full job description

  • Paid time off
  • Vision care
  • Dental care
  • Life insurance
  • Employee assistance program
  • Store discount
  • Discounted or free food

Full job description

About Us

We’re a rapidly growing cannabis retailer with ambitious expansion plans across Canada. In a regulated industry where organic visibility is everything, we’re investing heavily in our digital presence to drive both retail and ecommerce growth.

To make this happen, we’re hiring a hands-on SEO & Ecommerce Specialist to strengthen our digital performance, optimize analytics, and support day-to-day ecommerce execution.

Reporting to the Ecommerce Manager, this role is equal parts:

  • Technical & Local SEO expert
  • Web/analytics problem-solver
  • Hands-on ecommerce implementer

What You’ll Do

Own SEO from audit to implementation

  • Perform advanced SEO audits (crawl errors, indexing, schema, site speed, Core Web Vitals, responsive/mobile) and lead efforts to optimize
  • Optimize and maintain multi-location Google Business Profiles
  • Prioritize issues and implement fixes directly (not just recommend)
  • Stay ahead of AI-driven search (SGE, ChatGPT, other models) and develop strategies for visibility in AI-generated results
  • Monitor performance in Google Search Console and proactively adjust

Bring technical & analytics expertise

  • Help us shape and optimize the setup of our next ecommerce/website platform (Shopify, Woocommerce or equivalent)
  • Optimize GA4, Tag Manager, and dashboards for clean tracking and actionable insights
  • Partner with developers/designers when needed on site architecture, user flow, and conversion optimization
  • Run A/B testing and CRO experiments to improve conversions and retention

Support ecommerce execution & campaign delivery

  • Assist with promotion setup, landing page builds, and linking strategies
  • Ensure digital channels (organic, paid, email/SMS) are coordinated and optimized
  • Take on tactical workload to help campaigns go live quickly and effectively

What You Bring

  • 5+ years hands-on SEO experience (technical audits, schema, indexation, Core Web Vitals, etc.)
  • Strong understanding of AI-driven search trends and their SEO impact
  • Proficiency in GA4, Tag Manager, and SEO tools (Ahrefs, SEMrush, Screaming Frog, etc.)
  • Familiarity with Shopify/WooCommerce and basic HTML/CSS
  • Analytical mindset with proven success in conversion optimization
  • Comfortable rolling up sleeves to execute campaigns, not just plan strategy

Nice to Have

  • Experience in cannabis, retail, or other regulated industries
  • Experience coordinating with creative and development teams

Job Type: Full-time

Pay: $60,000.00-$70,000.00 per year

Benefits:

  • Casual dress
  • Company events
  • Dental care
  • Discounted or free food
  • Employee assistance program
  • Extended health care
  • Life insurance
  • Paid time off
  • Store discount
  • Vision care
  • Work from home

Ability to commute/relocate:

  • Vancouver, BC V6B 2S2: reliably commute or plan to relocate before starting work (preferred)

Education:

  • Bachelor's Degree (preferred)

Experience:

  • SEO: 5 years (preferred)

Work Location: Hybrid remote in Vancouver, BC V6B 2S2