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    • We are a fast-growing direct-to-consumer e-commerce company in the health and wellness industry looking for a data-driven Performance Marketing Specialist to…
    • Minimum 5 years experience in healthcare or medical clinic management.
    • Experience managing FHO or primary care clinics preferred.
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    • Oversee email marketing campaigns through Beedie’s CRM and email marketing platforms.
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    • 7+ years of dedicated B2B marketing experience, ideally scaling a startup, cleantech, or hardware-focused company.
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    • We are looking for a Family Physician , new graduate are welcome, with current CPSO and Billing number.*.
    • 200 Patients waiting urgent need for Family Physician.
    • Asset: Master's Degree in Administration or Health Related Field * Nursing Leadership/Management program completion.
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    • Education: MBA required; graduate or postgraduate education in Dental, Business, Marketing, or related field is an asset.
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    • Conducting patient interviews and taking medical histories.
    • Working with a team of health professionals in an inter-professional collaborative model and under…
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Job Post Details

Performance Marketing Specialist (Meta & Google Ads | E-commerce) - job post

Confidential E-commerce Company
Toronto, ON•Hybrid work
$65,000–$90,000 a year - Full-time

Job details

Pay

  • $65,000–$90,000 a year

Job type

  • Full-time

Location

Toronto, ON•Hybrid work

Benefits

Pulled from the full job description

  • Paid time off
  • Casual dress
  • Work from home
  • Company events
  • Flexible schedule

Full job description

Performance Marketing Specialist (Meta & Google Ads | E-commerce)

We are a fast-growing direct-to-consumer e-commerce company in the health and wellness industry looking for a data-driven Performance Marketing Specialist to take ownership of our customer acquisition and paid media efforts.

If you're passionate about scaling e-commerce brands through Meta Ads, Google Ads, creative testing, analytics, and conversion optimization, we'd love to hear from you.

This role is ideal for someone who enjoys both strategy and hands-on execution.

Responsibilities

  • Plan, launch, and optimize Meta Ads (Facebook & Instagram) campaigns.
  • Manage Google Ads (Search, Performance Max, Shopping, Display).
  • Monitor and improve ROAS, CPA, MER, CAC, and overall profitability.
  • Conduct audience research and develop acquisition strategies.
  • Perform creative testing and A/B testing.
  • Collaborate with designers and content creators to produce high-performing creatives.
  • Optimize landing pages and Shopify conversion funnels.
  • Analyze campaign performance using GA4, Meta Ads Manager, Shopify Analytics, and Looker Studio.
  • Prepare weekly performance reports with actionable recommendations.
  • Scale winning campaigns while maintaining profitability.
  • Identify new growth opportunities across paid media.

Requirements

  • 3+ years managing Meta Ads.
  • 2+ years managing Google Ads.
  • Experience with Shopify.
  • Strong understanding of GA4.
  • Experience using GTM.
  • Experience interpreting data and making optimization decisions.
  • Strong knowledge of attribution.
  • Experience managing budgets of $20,000+/month preferred.
  • Excellent communication skills.
  • Strong analytical mindset.
  • Highly organized and self-motivated.

Nice to Have

  • Klaviyo
  • Email Marketing
  • CRO
  • Microsoft Clarity
  • Hotjar
  • Looker Studio
  • SQL
  • AI tools (ChatGPT, Claude, Gemini)
  • TikTok Ads
  • Amazon Ads

What You'll Get

  • Competitive salary
  • Performance bonus
  • Flexible work environment
  • Opportunity to directly influence company growth
  • Work with a growing D2C brand
  • Career advancement opportunities
  • Collaborative, data-driven culture

Why Join Us?

You'll have the opportunity to own paid acquisition for a rapidly growing e-commerce business where your ideas, testing, and optimizations directly impact revenue. We're looking for someone who enjoys experimenting, learning quickly, and driving measurable business growth.

Pay: $65,000.00-$90,000.00 per year

Benefits:

  • Casual dress
  • Company events
  • Flexible schedule
  • Paid time off
  • Work from home

Application question(s):

  • What is the largest monthly advertising budget you've managed?
  • What ROAS have you consistently achieved for an e-commerce brand?
  • Please share your LinkedIn profile.
  • How many years of experience do you have managing Meta Ads?
  • How many years of experience do you have managing Google Ads?

Work Location: Hybrid remote in Toronto, ON (Toronto District)

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