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    • Conduct thorough research to understand target audiences and inform creative development.
    • Strong understanding of advertising principles and best practices…
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Job Post Details

Copywriter (Junior) - job post

VML
3.6 out of 5 stars
Toronto, ON•Hybrid work
$39,750–$66,250 a year

Job details

Pay

  • $39,750–$66,250 a year

Location

Toronto, ON•Hybrid work

Full job description

Who We Are

VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML's specialist health network, VML Health, is one of the world's largest and most awarded health agencies. VML's global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.

About WPP

WPP is the trusted growth partner for the world's leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

Copywriter (Junior)
Are you driven to do world-class work? Excited to do the best work of your career? VML, an award-winning creative agency, seeks a highly motivated and skilled (junior) Copywriter to join our team. This role offers a unique opportunity to contribute to impactful campaigns spanning television, radio, out-of-home, retail, and digital media. The ideal candidate possesses a strong command of language and a passion for crafting concise, memorable messaging that resonates with diverse audiences.
Responsibilities:
  • Develop original and compelling copy for a variety of advertising mediums, including television and radio scripts, taglines, headlines, social media content, and retail displays.
  • Collaborate with an art director and the creative team to conceptualize and execute innovative advertising campaigns.
  • Ensure brand consistency and adherence to strategic marketing objectives across all platforms.
  • Maintain a high level of grammatical accuracy and stylistic precision in all written materials.
  • Conduct thorough research to understand target audiences and inform creative development.
Qualifications:
  • Demonstrated proficiency in writing concise, impactful copy, evidenced by a compelling portfolio of work.
  • Strong understanding of advertising principles and best practices across various media.
  • Excellent communication, collaboration, and interpersonal skills.
  • Ability to thrive in a fast-paced, deadline-driven environment.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

VML is a WPP agency (NYSE: WPP). For more information, please visit www.vml.com, and follow along on Instagram, LinkedIn, and X.

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