Hotel Management Training jobs in Toronto, ON

The Director of Sales is responsible for leading the hotel's sales and marketing strategy, driving revenue growth, expanding market share, and developing a high-performing sales team.

Reporting to the General Manager, this position provides strategic direction and day-to-day leadership to the Sales team, ensuring sales activities align with the hotel's business objectives, revenue targets, and Marriott brand standards.

The Director of Sales will lead business development initiatives, strengthen key client relationships, identify new market opportunities, and oversee the development and execution of the hotel's annual Sales Plan. This role requires a results-driven leader who can effectively balance strategic planning, hands-on sales activities, and people development to maximize hotel performance.

Primary Duties and Responsibilities Sales Strategy & Business Development

· Develop and execute the hotel's annual Sales Plan to achieve revenue, occupancy, and market-share objectives.

· Lead sales strategies across corporate, group, business transient, meetings, and leisure market segments.

· Identify and pursue new business opportunities through proactive prospecting, networking, and strategic partnerships.

· Develop and maintain relationships with key corporate accounts, industry partners, community organizations, and business leaders.

· Oversee the development of strategic account plans to support client acquisition, retention, and revenue growth.

· Lead negotiations for major accounts, group contracts, and business opportunities while ensuring alignment with hotel revenue objectives.

· Monitor competitor activity, market conditions, and emerging trends to identify opportunities for growth.

· Represent the hotel at industry events, trade shows, networking functions, and Marriott brand meetings.

People Leadership & Team Development

· Provide leadership, direction, and support to the hotel's Sales team.

· Establish clear individual and team performance expectations, sales targets, and accountability measures.

· Coach, mentor, and develop team members to strengthen sales capabilities, client relationships, and overall performance.

· Conduct regular team meetings, individual check-ins, and performance discussions to monitor progress and address challenges.

· Foster a positive, collaborative, and results-oriented team environment that encourages accountability, initiative, and continuous improvement.

· Identify training and development opportunities to support employee growth and succession planning.

· Support recruitment, onboarding, performance management, and employee development within the department.

· Lead by example through professionalism, responsiveness, collaboration, and a strong commitment to customer service.

Revenue Management & Sales Performance

· Collaborate with the General Manager and Revenue Management team to develop pricing strategies that maximize revenue and profitability.

· Participate in revenue and yield management meetings to review occupancy, booking pace, market demand, and revenue opportunities.

· Monitor sales performance against established budgets, forecasts, and revenue targets.

· Analyze account production, sales trends, market conditions, and competitive performance to identify opportunities for improvement.

· Develop tactical sales initiatives to address revenue gaps and capitalize on emerging business opportunities.

· Ensure effective management of corporate RFPs, group inquiries, negotiated rates, and sales contracts.

· Provide regular sales performance updates, forecasts, and recommendations to hotel leadership.

· Lead the development and execution of hotel-level marketing initiatives to support brand visibility, business development, and revenue growth.

· Ensure sales and marketing activities align with Marriott brand standards and corporate marketing strategies.

· Oversee the hotel's digital presence, promotional initiatives, advertising, partnerships, and sales collateral in collaboration with appropriate brand resources.

· Identify opportunities to strengthen the hotel's positioning within the Mississauga and Greater Toronto Area markets.

· Leverage Marriott Global Sales, Marriott Bonvoy, and other brand programs to maximize business opportunities.

· Collaborate with internal and external marketing partners to support targeted campaigns and promotional activities.

· Monitor the effectiveness of marketing initiatives and recommend adjustments based on business results.

Marriott Systems & Brand Alignment

· Ensure effective utilization of Marriott sales systems, tools, and resources to support account development, reporting, and business growth.

· Maintain strong relationships with Marriott Global Sales and other brand representatives.

· Oversee the accuracy and completeness of sales activity, account information, and opportunity tracking within applicable systems.

· Ensure compliance with Marriott sales processes, reporting requirements, and brand standards.

· Identify opportunities to leverage Marriott programs, national accounts, and brand resources to strengthen hotel performance.

Client Relations & Operational Collaboration

· Maintain strong relationships with key clients and ensure a high standard of service throughout the sales process.

· Work collaboratively with the General Manager, Revenue Management, Front Office, Reservations, Food & Beverage, Events, and other operational departments.

· Ensure sales commitments are effectively communicated and aligned with hotel operational capabilities.

· Support the resolution of escalated client concerns with professionalism and sound judgment.

· Promote a customer-focused approach that supports client satisfaction, repeat business, and long-term relationships.

Reporting & Administration

· Lead the development and management of the annual Sales budget.

· Prepare and review monthly sales reports, revenue forecasts, account production, and performance analysis.

· Establish and monitor departmental sales goals, activity targets, and key performance indicators.

· Ensure accurate and timely completion of Marriott and hotel-level sales reporting requirements.

· Maintain oversight of sales contracts, proposals, client documentation, and account records.

· Perform other duties and projects as required to support hotel operations and business objectives.

QualificationsKnowledge, Skills & Abilities

· Minimum 5 years of progressive hotel sales experience, including demonstrated experience in a sales leadership role with direct reports.

· Previous experience as a Director of Sales, Senior Sales Manager, or similar hotel sales leadership position is strongly preferred.

· Previous Marriott sales experience is strongly preferred.

· Experience with Marriott systems and platforms such as Opera PMS, CI/TY, One Yield, MARSHA, Marriott Bonvoy, Brandworks, MI Leads, MRDW, and MarRFP is considered a strong asset.

· Post-secondary education in Hospitality, Business, Sales, Marketing, or a related field is preferred.

· Demonstrated success in developing sales strategies, generating new business, and achieving revenue targets.

· Proven ability to lead, coach, motivate, and develop a high-performing sales team.

· Strong understanding of hotel revenue management, forecasting, budgeting, and market analysis.

· Excellent negotiation, relationship-building, presentation, and communication skills.

· Strong business acumen with the ability to translate market trends and financial performance into actionable sales strategies.

· Excellent organizational and time-management skills with the ability to manage competing priorities and deadlines.

· High proficiency with Microsoft Outlook, Word, Excel, and related business applications.

· Ability to travel to client meetings, industry events, workshops, trade shows, and brand meetings as required.

· Flexibility to work evenings, weekends, and holidays when business needs require.

Other Attributes

· People Leadership – Inspires, coaches, and develops team members while establishing clear expectations, providing constructive feedback, and supporting individual and team success.

· Sales Leadership – Demonstrates a proactive, strategic, and results-driven approach to business development, account growth, and achieving revenue objectives.

· Accountability – Takes ownership of departmental performance, follows through on commitments, and holds team members accountable for achieving established goals.

· Strategic Thinking – Anticipates market trends, identifies opportunities, and develops practical strategies that support long-term business growth.

· Relationship Building – Establishes and maintains strong, professional relationships with clients, industry partners, employees, and stakeholders.

· Customer Service – Promotes a culture of exceptional service, responsiveness, and professionalism in all client interactions.

· Coaching & Development – Actively supports employee growth through regular feedback, mentoring, training, and development opportunities.

· Results Oriented – Establishes clear performance objectives, monitors progress, and takes proactive action to achieve sales and revenue targets.

· Communication – Communicates expectations, priorities, and business objectives clearly while encouraging open dialogue and collaboration.

· Initiative – Proactively identifies business opportunities, addresses challenges, and implements improvements that support organizational success.

· Problem Solving & Decision Making – Evaluates information, exercises sound judgment, and develops practical solutions to business and operational challenges.

· Collaboration – Builds effective partnerships across departments and promotes teamwork to achieve shared business objectives.

Working Conditions and Physical Effort

· Primarily office and hotel-based with regular client meetings, site inspections, and property tours.

· Frequent use of computers, phones, and other office equipment.

· Sitting and standing for extended periods of time.

· Local and occasional out-of-area travel may be required for client meetings, trade shows, workshops, and brand events.

· May occasionally be required to work evenings, weekends, and holidays based on business needs.

Perks You'll Receive

We can offer you:

· Competitive wages in line with market standards.

· Retirement savings program with company matching.

· Comprehensive company-sponsored health benefits.

· Marriott hotel discounts and access to eligible associate discount programs.

· Opportunities for professional development and career growth.

· The opportunity to lead and develop a team within a recognized global hotel brand.

· A work environment where you can make a meaningful impact on hotel performance.

· Growth opportunities and a career, not just a job.

Equal Opportunity & Accommodation

For Ontario:

Vrancor Group is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, sexual orientation, gender identity, disability, or any other basis protected by applicable law.

Vrancor Group is committed to providing accessible employment practices in compliance with the Accessibility for Ontarians with Disabilities Act (AODA). Applicants requiring accommodation due to disability during any stage of the recruitment process are encouraged to advise accordingly.

The Company reserves the right to make changes to job descriptions based on the evolving needs of the business.

Please note: Only candidates selected for an interview will be contacted.

Pay: $75,000.00-$85,000.00 per year

Benefits:

• Dental care
• Extended health care
• Life insurance
• Mileage reimbursement
• On-site parking
• RRSP match
• Vision care

Work Location: In person