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Job Post Details

Outside Sales Representative- Goderich/Owen Sound/Collingwood, ON
Certified Labs
·
3.9
Goderich, ON
$70,000–$100,000 a year
Full-time
Apply now

Job details

$70,000–$100,000 a year
Full-time
Goderich, ON

Full job description

Certified Labs a Solenis Company

Outside Sales Representative

Territory: Goderich/Owen Sound/Collingwood, ON

About the Role

We are looking for a high-energy, disciplined Sales Representative to own a territory and drive lubrication excellence for industrial plants, fleets, and Certified Laboratories partners. This is a true hunter-farmer field sales role where you will serve as the trusted lubrication advisor—using hands-on demonstrations, technical expertise, and proven selling systems to win new business, deepen existing relationships, and deliver measurable reliability improvements for your customers.

As you grow with us, you'll enjoy uncapped commissions, continual professional development, and a clear path to advancement. Currently, more than half of our sales associates achieve annual earnings of $100,000+.

Key Responsibilities

  • Execute 15+ high-impact, in-person sales calls daily following the proven “Gears of Selling” process
  • Carry and masterfully present a 40 lb sales demo bag with live samples, contamination tools, filtration cutaways, and visual aids on every call
  • Follow the structured Sales Bag Progression to uncover needs, demonstrate value, recommend solutions, and close business on the spot
  • Consistently write 40+ orders per month, with strong emphasis on high-volume products including grease, gear oils, hydraulic & transmission fluids, engine oils, Tier 4 diesel fuel programs, cleaners, degreasers, and aerosols
  • Build and maintain a minimum of 200 active accounts purchasing 10+ SKUs each
  • Collaborate with Corporate, Regional, and Key Account teams on joint calls, program rollouts, and contract execution
  • Deliver annual Value Advantage reports quantifying cost savings, uptime gains, and ROI
  • Perform disciplined Friday PM Planning every week and maintain real-time Salesforce records

What Success Looks Like

  • 15+ quality face-to-face calls per day
  • Rapid new account acquisition and consistent same-store growth
  • Deep consultative relationships with maintenance, engineering, and purchasing teams
  • Documented customer success driving margin and wallet growth
  • Spotless Salesforce execution

Requirements

  • Field-based and requires daily travel within the assigned territory. Candidates must possess a valid driver's license and be comfortable spending a significant portion of the workday driving between locations.
  • Reliable transportation
  • Ability to carry a 40 lb demo bag daily
  • Self-starter with history of exceeding sales targets
  • Outstanding presentation and relationship skills

Our Investment in You

  • 1 on 1 coaching and leadership development from experience mentors
  • Access to our Certified Training Academy, focused on skill building and long-term career growth
  • A supportive, collaborative team culture that celebrates success and encourages innovation
  • Opportunity to represent a premium, high-performance product line trusted by industry leaders

Benefits

  • Expense allowances

The total first year compensation can vary between $70,000-$100,000 based on performance. The first year, we provide a guaranteed base salary of $50,000 plus commissions. Compensation is directly tied to individual sales performance, allowing top performers to earn well beyond the stated first-year compensation range. After the first year, compensation transitions to a full commission structure, providing unlimited earning potential with no commission cap. The range listed is only one component of our Total Rewards package for associates. There is no maximum for commissions.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class.

Pay: $70,000.00-$100,000.00 per year

Work Location: On the road

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