Marketing Manager

Eteros is not your typical employer: we challenge the norm and never take no for an answer. We apply this philosophy to all aspects of our business, from the production floor, to engineering, to sales. Check out what we make here!

www.mobiustrimmer.com

www.thetriminator.com

www.gmpsolutions.com

We are looking for an individual who has the right attitude and a sense of urgency to lead our marketing team.

Duties

• Develop and implement comprehensive marketing strategies to drive lead generation and conversion across both B2B and B2C channels.
• Lead and mentor a small and dynamic team of marketing professionals, providing guidance, support, and direction to ensure the successful execution of marketing campaigns and initiatives.
• Collaborate closely with the sales and executive teams to understand their needs and objectives, and develop marketing programs and materials that support their efforts.
• Oversee the creation and execution of integrated marketing campaigns across various channels, including digital, social media, email, events, and content marketing.
• Analyze market trends, customer insights, and competitor activity to identify opportunities for growth and innovation.
• Monitor and analyze the performance of marketing campaigns, using data-driven insights to optimize strategies and drive continuous improvement.
• Manage the marketing budget effectively, allocating resources efficiently to maximize ROI and achieve business objectives.
• Cultivate strong relationships with external partners, agencies, and vendors to support marketing initiatives and drive results.
• Stay informed about industry developments, emerging trends, and best practices in marketing and lead generation, and leverage this knowledge to inform strategy and decision-making.
• Represent the company at industry events, conferences, and trade shows, networking with key stakeholders and promoting our brand and offerings.

Requirements

• Bachelor's degree in Marketing, Business Administration, or related field
• Minimum of 5 years of experience in marketing, with a proven track record of success in lead generation and conversion, preferably in a B2B or B2C environment.
• Strong leadership and management skills, with the ability to inspire and motivate a team to achieve their goals.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively across departments and influence stakeholders at all levels of the organization.
• Strategic thinker with a creative mindset and a data-driven approach to decision-making.
• Proficiency in marketing automation platforms, CRM systems, and analytics tools.
• Demonstrated ability to manage multiple projects simultaneously and prioritize effectively in a fast-paced, dynamic environment.
• Passion for innovation and continuous improvement, with a willingness to challenge the status quo and explore new ideas and approaches.

Applications

Applicants must:

1. Include a cover letter that specifically responds to this position; and

2. Complete the Predictive Index at this link: https://assessment.predictiveindex.com/bo/q50/Marketing_Manager

Only applications that fulfil these two requirements will be considered.

Travel: Travel in the US and Canada will be required for this position. It is estimated that no more than 10% of the time will be on travel status.

Job Type: Full-time

Pay: $80,000.00-$90,000.00 per year

Benefits:

• Casual dress
• Company events
• Dental care
• Employee stock purchase plan
• Extended health care
• Life insurance
• On-site parking
• Paid time off
• Vision care

Flexible Language Requirement:

• French not required

Schedule:

• Monday to Friday

Application question(s):

• A cover letter that is specific to this position must be submitted with your application. Have you included a cover letter?
• Completing the Predictive Index as part of the application is required (see link under "Applications" section of the job description). Have you completed the Predictive Index?

Education:

• Bachelor's Degree (preferred)

Experience:

• Marketing: 5 years (required)

Language:

• English (required)

Work Location: In person