Onboarding guide: setting your job up for success on Indeed

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In this guide, you’ll learn all the tips and tricks you need to maximize the effectiveness of your job post. Along the way, we’ll show you how to:

  • Use Indeed’s tools and product features to their fullest
  • Sponsor a job and ensure it reaches the right candidates
  • Track your job’s performance
  • Reach out to Indeed if you need help


Table of contents

Indeed Employer Dashboard

Edit and optimize your job

Review Job details

Applicant qualifications


Sponsor your job

Application and communication settings

Tracking and managing applications

Accessing billing information

Tracking your performance 


Indeed Employer Dashboard


The Indeed Employer Dashboard is your all-in-one command centre for hiring. From the dashboard, you can manage job posts, view messages, schedule interviews, and review billing information. 


Screenshot of the employer dashboard

The Employer Dashboard


Complete transparency into hiring


The Employer Dashboard doesn’t just give you information. You also get insight into the hiring process. You can view the number of active candidates, your job post’s status (whether it’s open, paused, or closed), manage its budget, sponsor a job post, and make any edits to it.  

When you first submit your job post, it will have a Processing status until Indeed’s quality assurance team reviews it, typically within 24-48 hours, to make sure it meets our standards. This helps prevent fraud and improves the quality of job posts on Indeed. 


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Edit and optimize your job


To make sure your job is set up for success, start by reviewing your Job details. You’ll want to establish any Applicant qualification filters, and decide whether or not you’d like to sponsor your job. Double-check your Application and communication settings by clicking on the Actions dropdown in your Dashboard and selecting Edit job.


Screenshot of the employer dashboard drop down actions menu

Edit your job from the Actions dropdown in the dashboard


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Job details 


Choosing the right job title


Selecting a Job title is an important first step to attracting a quality candidate. Capitalize the first letters of your job title, don’t use all caps. For example, “Executive Assistant” is preferable to “EXECUTIVE ASSISTANT.” Also, choose a commonly used name for your position. If you’re hiring a Marketing Manager, don’t use “Marketing Guru” as the title. People searching for Marketing Manager positions probably won’t search for Marketing Guru, so they would never see your post. Edit your job post from the Employer Dashboard by clicking on the job title and selecting Edit job.


Writing a great job description


After you enter a Job title, you’ll be asked about the role’s location. In this section, you can enter a specific address, hide the address, or indicate that the job can be performed remotely. You can also select “On the road” for positions that require travel, or specify multiple locations for jobs that are performed at multiple sites. Most job seekers want to know an exact location so they can decide if the commute will work for them.


Job seekers use keywords and search terms in their job search. Job descriptions that contain these common keywords and search terms can appear more attractive to job seekers. 


Make sure to include these essentials in your job description:

  • Company name
  • Responsibilities
  • Technical, professional, or educational requirements
  • Benefits
  • Pay

Indicate how many positions you need to fill and the level of experience required for each of them.

Anything you select on the Job details page will be shown to job seekers, except for pay and location, which you can choose to not disclose. 


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Applicant qualifications


Save time with screening tools


Select specific questions to help you find potential employees who are best suited for the position, and set your qualifications as Preferred or Required. If applicants don’t meet your requirements, they’ll be automatically placed in the Rejected tab, where you can review them at any time. Applicant Qualifications can be added at any time under Edit job.


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Filter for committed candidates


Assessments are great for filtering applicants. A job seeker who takes the time to complete one of Indeed’s assessments, which take about 10 minutes on average, is likely to be more serious about your job. You can send assessments to applicants at any time. Assessments can be effective for revealing applicant interest. 

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Sponsor your job


Get better visibility and make it easier for applicants to find your job


If you need to hire someone quickly, you may want to sponsor your job to get greater visibility in relevant search results and get immediate access to quality candidates who you can invite to apply.

Add a hiring budget for your job post on the Sponsor a job page. Your daily ad budget corresponds with the number of weeks you’d like to keep your job sponsored. When you specify the amount you’d like to spend for each sponsored job, you’ll receive an estimated number of applications. 


Remember: you’re only paying for the performance of your Sponsored Job. We’ll work with you to set your maximum budget based on your job title and location. We don’t have long-term contracts, and you can start, stop, or pause your job at any time. 


We focus on potential candidates based on their location, search behaviour, and qualifications. When your applications start rolling in, review them as soon as possible. If you don’t receive the quantity or quality of applications you expected, it may make sense to increase your ad budget, refine your job details, or add qualifying criteria.  


You can Sponsor your job at any time by clicking Edit Job


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Application and Communication settings


Convenient and customizable notifications


 You can always manage how you receive applications (email, phone, or in person). If you select Email, we’ll deliver resumes to the email address you provided. Applicants will receive notifications from you via an encrypted email address that comes from Indeed, not your personal email address. If you’d like to share your personal email with a candidate, email them directly. Indeed will never share your personal email with any job seekers.


Under Communication settings, you can decide how often you’d like to be notified about new applications. You can also add your colleague’s email addresses so they can review potential candidates. You determine the level of access and permissions your colleagues have, which this link explains in greater detail. 


Screenshot of application and communication settings within employer dashboard 

You can edit your Application and Communication settings at any time by clicking Edit Job


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Tracking and managing applications


Easily manage applications

 Indeed’s Employer Dashboard makes tracking and managing job applications easy. In the Candidates tab of your Employer Dashboard, you can see all of your active candidates, those reviewed or awaiting review, and applicants who have been contacted or hired. You can also message candidates, schedule interviews, and make notes on their application for others to review.  

You’ll also see your Matched job seekers tab where, if you’ve sponsored your job, you can review candidates whose resumes on Indeed meet your job description, and you can invite them to apply.  


Quick candidate review

As people apply, quickly review and respond in the Candidates section of your Employer Dashboard. You can change the statuses of applications to Awaiting Review, Reviewed, Contacting, Hired, or Rejected. You can also add statuses to each applicant (yes – √, maybe – ?, or no – X) to move them to the Reviewed status. When you review a candidate, anyone with whom you have shared job review permissions will receive a notification. 

Screenshot of candidates tab in dashboard

Access the Candidates page from the tab at the top of your dashboard



In a competitive market, it might be faster to connect with quality candidates via text message or phone call. But keep your post open until you have a confirmed hire for your position.


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Accessing billing information


Your charges and payment information can be found under Billing information in your Employer Dashboard. Indeed charges your credit card on file after the first $25 in ad spending to ensure the information on file is accurate. 


After that, we’ll only charge you when someone engages with your job post (a number we calculate at the end of every month). For example: if you pause your job on June 5, we’ll only only charge you for any engagement accrued from June 1 through to the moment you paused your job on June 5, but you won’t receive that bill until June 30.

We also charge your card on file after you have spent $500 on any Sponsored Job.


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Tracking your performance


Tools to stay on track


Anyone with administrative access to your Indeed account can access the Analytics section. From here, you can review important information that can help maximize your ad budget with Indeed. Data can tell you a lot, but it’s also important to consider the quality of the applications you’re receiving and your ability to connect with promising candidates. All these factors combined can help you better understand how your job search is actually going. 


To access your Analytics, click on the tab in the Dashboard navigation.

The Total impressions, Click-through rate, and Total clicks metrics are available for jobs you post on Indeed.

Indeed’s analytics allow you to compare your performance over time. Use this information to determine what works best for your company.


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