Retail Associate Job Description: Top Duties and Requirements

A Retail Associate, or Retail Sales Associate, provides excellent service to customers within a retail environment. Primary responsibilities of a Retail Associate include helping customers with any questions or concerns they have while in the store, replenishing stock on the floor, and processing payments at the cash register.

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Retail Associate duties and responsibilities

When writing a job description for a Retail Associate, it is essential to specify the duties and responsibilities required to excel in the role. Some of these duties and responsibilities may include: 

  • Serving customers by developing rapport, building customer confidence, providing accurate information, and helping with product selection
  • Demonstrating knowledge of products and inventory to ensure customer satisfaction
  • Maintaining a clean and orderly workspace or retail floor
  • Performing all required cash register transactions efficiently and accurately
  • Contributing to store profitability by receiving, handling, replenishing, and processing incoming product flow
  • Providing excellent customer service by responding to customer questions or issues regarding product features and benefits
  • Resolving customer complaints
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Retail Associate Job Description Examples:


Example 1

Position: Senior Retail Associate Location: 644 Broughton, Victoria BC Apply Online: [website] Become part of one of Canada’s finest wine companies - Artisan Wine Shop, and hone your desire to learn more about the BC wine industry while working towards an exciting career! Join us as a Senior Retail Wine Associate where you will become a true wine ambassador part of a passionate and supportive team dedicated to delivering truly exceptional premium wine experiences. The Life of our Senior Retail Associate: * Provide excellent customer service through effective sales * Educate customers about our world-class selection of wines through conversation, wine tastings, and special sales events * Restock wines and merchandise in an organized manner * Attend promotional and special sales events as required * Actively participate in ensuring sales growth and pursuing new opportunities What We’re Looking For: * Entrepreneurial spirit with strong independent and interdependent abilities * 3+ years of experience in sales, hospitality or retail environment * Willingness and openness to learn * Exceptional people skills and a passion for great customer service * A passion for wine and a genuine interest in increasing your wine knowledge * Must be of legal age to serve alcohol in BC with a current Serving It Right Certification * Must be able to provide an open and flexible schedule * Must be able to meet the physical requirements of the position including repetitively lifting and carrying up to 40lbs, stand for extended period of time as well as navigate stairs * Must be legally eligible to work in Canada What’s in it for you?! * Opportunity to contribute and make an impact to a rapidly growing and purposeful business * Competitive wage + commissions * Extensive wine training * Ability to grow and build your career in the Canadian wine industry Please apply online at Job Types: Full-time, Permanent Salary: $18.00-$20.00 per hour Schedule: * 8 hour shift

Example 2

This is your opportunity to join our extraordinary team. Looking for Fashion Retail Associates for our store in London, ON! maurices is a world-class specialty retailer that caters to young-at heart fashionistas in small towns. We pride ourselves on our excellent training programs and the consistent feedback we get from our associates who love to work here. We genuinely care about our customers, our communities, our associates, our business partners, and our results. We value the unique strengths and diversity of each individual, which makes us a better place to work, a better store to shop, and a better member of our communities. Associates in all positions play an integral role in our business. Our maurices part-time associates are responsible for producing sales and day-to-day operations within the store. All candidates must be able to work varied hours and days, including weekends, as business dictates. What you’ll get in return:
  • A flexible work schedule;
  • Working with others who love fashion and have fun;
  • Industry leading training programs;
  • Growth and advancement opportunities due to our continued store growth and stability (we have been over 80 years!).
  • Opportunities to connect and actively participate in community events;
  • A 40% 40!
  • Inclusive benefits; you name it we’ve got it! If you are a right fit for a strong retailer that loves fashion and customer service, and want to be part of some of the first store openings, we would love to hear from you! All replies confidential – maurices is an equal opportunity employer. Job Type: Part-time, Permanent Job Types: Part-time, Permanent Salary: From $15.00 per hour Experience: * sales: 1 year (preferred) * customer service: 1 year (preferred)
  • Example 3

    Pioneer Family Pools is looking for personable and professional retail associates to join our Burlington store. You will become a part of a supportive team in a fast paced and exciting environment. This is a contract/seasonal position and would be a great fit for college and/or university students! *Responsibilities: * · Provide courteous and friendly service to all customers, escorting those who require further assistance to the appropriate sales associate or manager · Assisting customers on retail floor and other departments (water lab, cash, chlorine fills) · Perform miscellaneous cleaning in the store and maintain a clean and organized store · Help price, stock and face merchandise on the sales floor and retail shelves · All other duties and assigned *Requirements: * · High School Diploma or Equivalent · Experience in Customer Service is considered an asset · Excellent interpersonal communication skills · Excellent organizational skills · Proficiency with computers · Must be available to work weekends Part-time hours: 40 per week, 5 days per week Expected start date: 2021-04-01 Contract length: 7 months _Pioneer Family Pools is committed to promoting accessible recruitment as outlined in the Accessibility for Ontarians with Disabilities Act. Pioneer Family Pools will work to accommodate persons with a disability in an appropriate and effective manner throughout all stages of the recruitment process. Accommodations will be provided upon request._ Job Types: Full-time, Seasonal Additional pay: * Commission pay Benefits: * Extended health care Schedule: * 8 hour shift * Day shift * Monday to Friday * Weekend availability Work remotely: * No

    Example 4

    Job Description Zendog isn't just a retail store, it's part of a vibrant community of pet owners in the Toronto. We care about personally connecting with our customers and their beloved furry companions. We have a full-time and a part time opportunity for a retail sales associate in both of our stores. Responsibilities include: * Opening and closing the store * End of day receipts and reconciliation using our point-of-sale system * Answering inquiries about our services (in-person, telephone, email) * Organising & merchandising inventory, restocking and keeping things clean and tidy * Helping and connecting with our customers and spoiling their furry friends with samples and educate them about various quality pet foods, treats and more * Coming up with and executing creative ideas for in-store displays, signage and social media We are growing fast and keen to build a team that can grow with us! Our second location opened its doors in the Bloor West Village in the summer of 2021. Retail Experience is mandatory. *Come join our pack! Please ensure you provide a cover letter.* If you'd like to learn more about our store and services, visit Job Types: Full-time, Part-time Salary: $15 per hour with opportunity to grow with us. COVID-19 considerations: We are strictly following government guidelines, as well as ensuring social distancing is taking place in our shop on a daily basis. Job Types: Full-time, Part-time Salary: $15.00-$17.00 per hour Benefits: * Store discount Schedule: * 8 hour shift * Monday to Friday * Weekend availability Experience: * sales: 2 years (preferred) * customer service: 2 years (preferred) Work remotely: * No

    Example 5

    Algonquin Outfitters is looking for a customer-focused retail salesperson to work on the retail side of our Lake Opeongo Store in Algonquin Provincial Park. We're looking for people who are outgoing and comfortable talking with customers and always place the customer first during busy times. Our best staff are passionate about outdoor adventure in Algonquin Provincial Park and show great enthusiasm to work in such a great environment. Where else do you get the chance to work in not only the great outdoors but to live and work on the edge of one of Algonquin Park's greatest lakes with like-minded, enthusiastic people. *Responsibilities include: * * providing excellent customer service * serving customers and working the cash (POST) * maintaining the upkeep of the store * keeping up to date with product knowledge and attending AO PK sessions * staying on top of back stock and making sure everything on the floor is stocked *Hiring Notes* * For the right candidate, accommodation may be available (19+ years of age). * Must be able to work weekends and holidays. * This position reports to Austin Bonvivere, Opeongo Store Manager. *Requested skills* * Knowledge of the outdoors, apparel & gear. * Passion for outdoor adventure. * Strong work ethic. * Excellent people skills - a strong communicator, approachable and engaging. * Provide excellent customer service. * Experience in retail is an asset. *Benefits* * Accommodation may be provided at Lake Opeongo, Algonquin Park * Committed to work-life balance * Company discounts * Free use of rental equipment * Ongoing training * Performance bonuses *Equal Opportunity Employer* This employer is an equal opportunity employer committed to diversity and inclusion. We are pleased to consider all qualified applicants for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veterans status, indigenous status or any other legally-protected factors. accommodations are available on request for candidates taking part in all aspects of the selection process. Contract length: 5 months Application deadline: 2022-04-25 Expected start date: 2022-04-30 Job Types: Full-time, Seasonal Salary: $15.00 per hour Benefits: * Casual dress * On-site parking * Store discount * Wellness program Schedule: * Day shift * Holidays * Monday to Friday * Overtime * Weekend availability COVID-19 considerations: We take the health and well being our staff and customers very seriously. All of our stores feature plexiglass barriers, hand sanitization stations, and everyone is required to wear a mask while visiting our stores/serving our customers. Experience: * sales: 1 year (preferred) * customer service: 1 year (preferred)

    What does a Retail Associate do?

    A Retail Associate is responsible for communicating with and assisting store customers. The main objective of the role is to sell products. Retail Associates are required to provide excellent customer service by maintaining a positive attitude and helping customers when needed. Retail Associates help customers with product selection, so they must be familiar with the details of the products their store offers. Lastly, the Retail Associate processes transactions or returns for the customer.

    Retail Associate skills and qualifications

    A successful Retail Associate needs various prerequisite skills and qualifications required for the duties performed in this job, including: 

    • Working as an individual contributor and as part of a team
    • Exceptional attention to detail
    • Strong oral and written communication skills
    • Ability to maintain a positive attitude 
    • Excellent customer service skills
    • Good organizational skills
    • Ability to perform basic math when required

    Retail Associate experience requirements

    Retail Associates can start working without previous experience. Look for candidates with strong communication skills and enthusiasm for the products and the customers your business serves. You may seek candidates who are already familiar with the company or industry. Retail Associates learn product or service details on-the-job and can shadow more experienced employees to improve their knowledge of the role. Some candidates apply to work as a Retail Associate for their first job, so look for relevant soft skills if applicants don’t yet have work experience.

    Retail Associate training and education

    Look for a candidate who has received, or is working towards, a high school diploma or GED. Retail Associates often work part-time while pursuing higher education as well. For specialty or high-end goods, like technology, candidates who have completed vocational training or industry-specific courses are likely to succeed.

    Retail Associate salary expectations

    According to Indeed Salaries, the average salary for a Retail Associate in Canada is $15.58 per hour. Pay varies depending on a candidate’s previous experience, store location, and company that is hiring. 

    Job descriptions for similar roles

    If a Retail Associate job description is not what you are looking for, other related descriptions include: 

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    Retail Associate job description FAQs

    What should you look for in a Retail Associate's resume?

    When reviewing resumes for a Retail Associate, it is best to look for an applicant with previous experience in the same industry. It’s helpful to look for an applicant who has previous customer service experience as well. Another significant thing to look for is the hobbies that could show their skills, especially team or group-oriented ones.

    What makes a good Retail Associate job description?

    A good job description for a Retail Associate will include the type of shifts the job applicant will be expected to work, especially if they include evenings and weekends. A good job description may also include the kind of product they will be expected to sell or more information about the company. Be sure to also list the required skills and qualifications.

    What is the difference between a Retail Associate and a Retail Store Manager?

    A Retail Associate often works on the floor helping customers as they enter the store. They also help to process cash transactions. A Retail Store Manager is responsible for scheduling shifts for Retail Associates. Additionally, a Retail Store Manager is usually responsible for opening and closing the store.

    How do you make your Retail Associate job description stand out?

    The products a Retail Associate will sell is extremely important to list when searching for the right candidates. Provide details about the types of products, brands, and styles your business offers, and describe the average customer. To make a Retail Associate job description stand out, be sure to include the position’s salary or pay range. If the role has additional benefits such as a company discount or employee sale days, be sure to include those to attract more candidates.

    Job Description Examples

    Need help writing a job description for a specific role? Use these job description examples to create your next great job posting. Or if you’re ready to hire, post your job on Indeed.

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