How to write a Regional Sales Manager job description

Your job description is the first touchpoint between your company and your new hire. With millions of people searching for jobs on Indeed each month, a great job description can help you attract the most qualified candidates to your open position. To get you started, here are some tips for creating an effective job description.

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Regional Sales Manager job title

A great job title typically includes a general term, level of experience and any special requirements. The general term will optimize your job title to show up in a general search for jobs of the same nature. The level of experience will help you attract the most qualified applicants by outlining the amount of responsibility and prior knowledge required. And if your position is specialized, consider including the specialization in the job title as well. But avoid using internal titles, abbreviations or acronyms to make sure people understand what your job posting is before clicking.

Examples of Regional Sales Manager job titles

    Regional Sales Manager
    Senior Regional Sales Manager
    Western Regional Sales Manager
    Territory Sales Manager

Regional Sales Manager job summary

A great job description starts with a compelling summary of the position and its role within your company. Your summary should provide an overview of your company and expectations for the position. Outline the types of activities and responsibilities required for the job so job seekers can determine if they are qualified, or if the job is a good fit.

Example of a Regional Sales Manager job summary

If you’re passionate about hitting sales goal numbers and working with people in a variety of environments, you might be a perfect match for our Regional Sales Manager position. We’re looking for an ambitious professional with a proven track record in the retail apparel market to join our team. This regional management position oversees 25 stores that employ just over 200 people. Your job would be to visit each store on a regular rotation and manage the overall sales goals, accomplishments and strategies. We offer competitive salaries and excellent benefits packages because we value our team.

Regional Sales Manager responsibilities and duties

The responsibilities and duties section is the most important part of the job description. Here you should outline the functions this position will perform on a regular basis, how the job functions within the organization and who the job reports to.

Examples of Regional Sales Manager responsibilities

    Promote our product lines by coordinating with store management and media relations teams
    Create sales goals for each store and communicate them to store management
    Evaluate metrics on specific product lines and instruct Store Managers to adjust inventory appropriately
    Listen to Store Managers and determine their needs
    Prepare monthly and quarterly sales reports and submit your findings and analysis to senior management
    Serve as the point of contact with vendors, distributors and brokers in your region
    Inform senior management of any discrepancies or issues with sales team goals and results

Regional Sales Manager qualifications and skills

Next, outline the required and preferred skills for your position. This may include education, previous job experience, certifications and technical skills. You may also include soft skills and personality traits that you envision for a successful hire. While it may be tempting to include a long list of skills and requirements, including too many could dissuade qualified candidates from applying. Keep your list of qualifications concise, but provide enough detail with relevant keywords and terms.

Examples of Regional Sales Manager skills

    Bachelor’s degree required (merchandising, sales, marketing or related field)
    10+ years’ experience in the retail apparel industry preferred
    Basic accounting skills required
    Excellent attention to detail
    Great motivational and communication skills
    Ability to read and generate reports, ledgers and market analyses

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