Product Manager Job Description: Top Duties and Requirements

A Product Manager, or a Product Management Director, guides product development from inception to sale. Their duties include overseeing teams of Engineers, Developers and Salespeople, hiring and training employees, and deciding which new product ideas will be most successful.

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Product Manager duties and responsibilities

Product Managers survey customers about products and tell Engineers and Product Developers which features new products need. They also make sure new and existing products follow applicable laws and regulations. Product Managers predict production costs and prices for future products to make sure that they’ll be profitable, and ensure new products fit with the company’s brand. Some other duties and responsibilities in a Product Manager job description may include:

  • Helping with performance evaluations for sales and marketing teams, Engineers, and Developers
  • Researching ways to work in new markets
  • Making suggestions to improve productivity and reduce costs
  • Meeting with Marketers, Product Developers, department heads, executives, and others to brainstorm ideas for new products and create sales strategies
  • Deciding which products will be most successful
  • Using software to record sales and monitor employees
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Product Manager Job Description Examples:


Example 1

Company Description Take a seat on the Xplor rocket ship and join us as an Intermediate Product Manager in Vancouver to help people succeed around the world. From dropping your kids off at childcare, to signing up for a membership at a fitness studio to reserving fields for a tournament — our software, payments, and commerce-enabling solutions help everyday health and fitness organizations to overcome obstacles and form great relationships with their customers. You’ll join our Product team at Xplor — the team that innovates the latest generations of features needed by the leisure, parks and recreation industry as well as health clubs, gyms and community centres. Whether for large organizations or small independent businesses, we build everything they need to run their business, motivate their customers and build lasting fitness communities. Reporting into the Product Team Lead, you’ll help us manage end-to-end product lifecycles, including writing product requirements to guide developers and QA, and working closely with both internal and external stakeholders to contribute to the evolution of our enterprise product. Some other responsibilities you’ll have: Job Description * Own the planning and implementation of the features in your business area, including product positioning * Meet with customers to understand and analyze their needs, and communicate those needs to internal stakeholders * Identify fresh opportunities for our product to improve and thrill the market * Drive product releases in a fast-paced Agile software development environment * Write crisp, clear, and comprehensive product requirements to give clear guidance to development and QA * Work with other parts of the business to ensure prompt delivery * Balance the priority of investing in new features and maintaining quality * Identify and raise opportunities and risks to management * Contribute to customer-facing demos and sales and marketing initiatives with your deep product knowledge Qualifications * 2+ years professional experience managing software products from inception through launch and iteration * Empathetic: you have a talent for understanding what our customers are trying to achieve and why they are trying to achieve it * Analytic: you can spot the commonalities in seemingly different customer requests and identify opportunities to address them with a unified solution * Innovative: you have a flair for bold ideas that can potentially deliver game-changing competitive advantages * Strategic: you can slice big projects into pragmatic MVPs that maximize customer value with the least amount of time, effort and risk * Collaborative: you believe that a team works best when everyone is communicating daily about how each person’s piece fits in the shared vision Additional Information What does it mean to work for Xplor? Our four core values - Make life simple, Build for people, Move with purpose and Create lasting communities - are key to who we are and guide us from how we hire to how we recognize our team members. Some of the perks of working with us: * Unparalleled opportunities to learn and accelerated career development * A collaborative, team environment with people who truly love what they do * 12 weeks Gender Neutral Paid Parental Leave * Unlimited access to Udemy for Business, 10% of your time devoted to growing you and your career, and further support to help you grow * Access to mental health support * Fully flexible work arrangements *More about us* We’ve recently expanded our reach by merging the two software and payments powerhouses TSG and Clearent. The resulting company is Xplor Technologies serving over 82,000 businesses that processed over $27 billion in payments, operating across 158 countries in [phone number]Xplor is headquartered in the United States in Atlanta, GA, with operations across North America, Australasia, Europe, and the United Kingdom. We now have over 2,000 Xplorers, working across five “everyday life” verticals: Education, Health and Fitness, Boutique Wellness, Field Services and Personal Services. Sheryl Sandberg once said, “If you're offered a seat on a rocket ship, don't ask what seat! Just get on.” We couldn't agree more. So, are you ready to get on board? *To learn more about us and our products*, please visit _Xplor is proud to be an Equal Employment Opportunity employer. We're dedicated to attracting, retaining and developing our people regardless of gender identity, ethnicity, sexual orientation, disability, and age. Applications are encouraged from all sectors of the community._ _We’re committed to replying to each application and look forward to getting in touch with you soon._ Job Type: Contract

Example 2

Founded in [phone number], Croesus is a FinTech offering cutting-edge, easy to use, and highly secure wealth management solutions. With over 180 employees in Montréal and Toronto, the Canadian leader draws on expertise and know-how to provide products and services tailored to the needs of the financial services industry. Its portfolio management solutions and application programming interfaces (APIs) maximize performance, and its data analytics tool allows financial services professionals to make informed decisions. Through the years, Croesus has won several awards as a high-quality product vendor, as well as an employer of choice. *Montréal, Québec, [phone number]* – Croesus earned a spot among the 100 Most Innovative WealthTechs in the World in the annual Wealthtech100 competition organized by Fintech Global. For more than 30 years, FinTech has offered a full range of tools to investment professionals. “Through its forward-thinking initiatives, its approach and its deep expertise in the industry, Croesus has shown it has what it takes to be a global leader. One of our strengths which sets us apart from the rest of the industry is the incredible contribution and motivation of all of our teams. », stated Sylvain Simpson, president of Croesus. *Position: * The Technical Product Manager will be responsible for delivering functional technical solutions that meet user needs and contribute to the achievement of strategic business objectives. It also ensures a constant consistency of its products at the level of the 3 axes: people, process, tool. *Main * Prioritize technical deliverables according to the strategy and orientations surrounding its products and monitor delivery schedules with the various internal stakeholders; * Define the vision of its products according to the vision of the strategic plan; * Make recommendations on the scope of deliverables; * Be on the lookout for opportunities and threats surrounding its products on the market; * Work on recommendations when it comes to initiatives concerning the improvement of its products; * Approve the epics implementation strategy for its products; * Keep up-to-date in their technical knowledge by participating in seminars, conferences, training courses, webinars, etc. and ensure that they are shared with their peers; * Support the sales team in initiatives related to the marketing of products; * Manage 15 to 40 employees in its DevOps teams and take care of all processes surrounding personnel management (performance management, approval of leave, approval of timesheets, etc.). *Requirements: * * Knowledge of the financial markets and securities trading is an asset ; * Excellent analytical skills; * Recognized sense of leadership, ability to influence and mobilize; * Ability to build healthy workplace relationships with clients and co-workers; * Recognized organizational skills, ability to define priorities effectively; * Bilingualism (French and English); * Ability to quickly understand technical requirements and translate them into functionalities for the team; * Ability to conduct meetings and make presentations. *Other information: * Offer to all our dear Croesussiens ! * Base salary + Corporate incentive plan; * Teleworking (head office_Laval + office in Toronto); * Sports program & NEW Croesus gym; * Telemedicine + group insurance (super useful for the whole family ); * Group RRSP ; * Croesus Boutique. Are you interested in this challenge? Do you believe you have the qualities and expertise required for this position? Please complete your application today. *Although all applications are carefully analyzed, we will communicate only with those selected. Thank you for your interest in Croesus.* Job Type: Full-time

What does a Product Manager do?

Product Managers set sales quotas for individuals and sales teams, guide and approve marketing campaigns, and develop sales processes and techniques. They also read reports from managers and department heads and give written or in-person updates to executives. Product Managers analyze sales statistics for existing products and make changes to marketing campaigns when needed. They also identify new markets for products and recommend updates as consumer needs change. Many businesses depend on these versatile employees to produce popular, quality products and keep sales high.

Product Manager skills and qualifications

Successful Product Managers are charismatic, persuasive, and professional. They can work with a variety of people and personalities while adapting to changing conditions and unexpected obstacles. The top skills and qualifications for Product Managers include:

  • Excellent written and verbal communication skills
  • Good leadership, organization, and time management skills
  • Outstanding attention to detail
  • Understanding of the products or services the business sells and the industry that the company works in
  • Analysis skills to interpret sales statistics and marketing data
  • Financial skills to follow a budget and evaluate the future profitability of products
  • Ability to adapt to unexpected events such as disruptions to production or shipping delays

Product Manager experience requirements

Most Product Manager jobs require more than three years of sales or marketing experience. Some positions require experience in the same industry. Management experience is usually preferred as well.

Product Manager education and training requirements

Most Product Manager jobs require a bachelor’s degree in business, marketing, business administration, or a related field. Some prefer people with a master’s degree, and on-the-job training is usually required. Product Managers must keep up with competitors, follow industry trends, and help adopt new technologies when they become available, so they often need to attend conventions and continuing education courses as well.

Product Manager salary expectations

According to Indeed Salaries, the average salary for a Product Manager in Canada is $83,131 per year. The salary can vary depending on the experience, location, or type of company that is hiring.

Job description samples for similar positions

If a Product Manager isn’t exactly what your company is looking for, some similar job description samples include:

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Product Manager job description FAQs

What is a typical day like for a Product Manager?

Many Product Managers work regular business hours in an office, but they may need to work additional hours to meet deadlines occasionally. They can work alone or as one of a small team, and they often make trips to meet with executives or large clients and inspect manufacturing facilities and retail stores. They also create reports and give feedback to employees when needed.

What is the difference between a Product Manager and a Project Manager?

A Product Manager plans product development, manufacturing, and sales. They decide when to introduce products and predict the markets where they’ll be most popular. A Project Manager communicates with manufacturers, Salespeople, and contractors to introduce products on time and make sure debuts go smoothly. Some Project Managers work on one project at a time, and others work to introduce multiple items at once. Project lengths can vary significantly depending on the type of project and its requirements.

What makes a good Product Manager job description?

To write a great Product Manager job description, include an overview of the company, the products that it produces, and any details about processes and product management tools that the candidate will be expected to be familiar with. Talk about the skills, training, and experience specific to your industry required for the Product Manager as well. Mention the location where the new Product Manager will work, whether it would normally be a production site or corporate offices. 

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