How to write a Creative Director job description

Your job description is the first touchpoint between your company and your new hire. With millions of people searching for jobs on Indeed each month, a great job description can help you attract the most qualified candidates to your open position. To get you started, here are some tips for creating an effective job description.

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Creative Director job title

A great job title typically includes a general term, level of experience and any special requirements. The general term will optimize your job title to show up in a general search for jobs of the same nature. The level of experience will help you attract the most qualified applicants by outlining the amount of responsibility and prior knowledge required. And if your position is specialized, consider including the specialization in the job title as well. But avoid using internal titles, abbreviations or acronyms to make sure people understand what your job posting is before clicking.

Examples of Creative Director job titles

    Creative Director
    Senior Creative Director
    Digital Creative Director (with Adobe Creative Cloud proficiency)
    Director of Creative Services

Creative Director job summary

A great job description starts with a compelling summary of the position and its role within your company. Your summary should provide an overview of your company and expectations for the position. Outline the types of activities and responsibilities required for the job so job seekers can determine if they are qualified, or if the job is a good fit.

Example of a Creative Director job summary

Our firm is looking for a Creative Director who can conceive and implement visual marketing programs that range from print media to digital presentations. The Creative Director will be responsible for developing engaging collateral for our clients that tells a story and elicits an emotional response from readers. The successful candidate will work closely with the design, graphic arts and marketing personnel to deliver content that exceeds the expectations of our clients.

Creative Director responsibilities and duties

The responsibilities and duties section is the most important part of the job description. Here you should outline the functions this position will perform on a regular basis, how the job functions within the organization and who the job reports to.

Examples of Creative Director responsibilities

    Initiate and design complex and simple marketing plans based on client specifications
    Ensure that each project has the specific financial and personnel resources it requires to be successful
    Attend sales presentations to help clients understand the creative angle of each marketing program
    Work with the executive team to implement marketing materials for the firm to help increase the firm’s exposure
    Collaborate with design personnel to ensure that all creative ideas are presented properly

Creative Director qualifications and skills

Next, outline the required and preferred skills for your position. This may include education, previous job experience, certifications and technical skills. You may also include soft skills and personality traits that you envision for a successful hire. While it may be tempting to include a long list of skills and requirements, including too many could dissuade qualified candidates from applying. Keep your list of qualifications concise, but provide enough detail with relevant keywords and terms.

Examples of Creative Director skills

    Bachelor’s Degree in Marketing required (Master’s degree preferred)
    5+ years’ experience in a marketing leadership role
    Proven success in managing marketing teams
    Portfolio of previous work that displays an ability to turn an idea into a visual piece
    Strong communication and computer skills
    Experience with Adobe Creative Suite a plus
    Comprehensive knowledge of the marketing design process

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