Upper Management Direction, very biased
They are an ottawa based company, bought the business in Toronto, and their marketing expectations are not realsitic. 2 rules everyone should consider when opening offices/buying business in other geographic locations. 1 - do your homework, just don't look at the books, 2 when in Rome - do as the Romans do. 3. There is never a free lunch.
Lack of project roll out experience and backbone in management