What Is a Visual Merchandiser Resume? (And How to Write One)

By Indeed Editorial Team

Published November 7, 2022

The Indeed Editorial Team comprises a diverse and talented team of writers, researchers and subject matter experts equipped with Indeed's data and insights to deliver useful tips to help guide your career journey.

Visual merchandisers are creative advertising professionals who create and maintain store displays that look attractive and entice potential customers to purchase items. Effective visual merchandisers can have significant positive effects on retail businesses, helping them increase sales and bring in new customers. Understanding how to format an effective resume for a visual merchandiser role may increase your chances of getting the job. In this article, we explain what a visual merchandiser resume is, provide steps for how to create a resume for visual merchandising positions, and share a template and example resume.

What is a visual merchandiser resume?

A visual merchandiser resume is a document that a candidate submits as part of their job application for a visual merchandiser position. Visual merchandisers, also called window trimmers and merchandise displayers, promote brands by using visual strategies. A resume for this position may show how you can create and maintain a retail store's shop window and in-store displays. It can convey if you've been responsible for the displays of a single store or a series of stores and if you've created designs by yourself in previous roles.

Visual merchandiser duties include creating and augmenting displays, researching and monitoring consumer behaviour, building and maintaining relationships with suppliers, and participating in business meetings. By creating a resume that highlights your ability to perform these duties, you can increase your chances of securing job offers. Hiring managers usually scan resumes, manually or by using software, to identify certain skills or experiences they want to see in candidates. Knowing how to format a resume and what duties and abilities to emphasize can help you advance your career as a visual merchandiser.

Related: What Is Visual Merchandising? (With Benefits and Tips)

How to create a visual merchandiser resume

Resume structure and formatting are important for any position, regardless of the industry. It's important to consider that creating a visually appealing resume can help you better highlight your skills and accomplishments, as aesthetics are relevant in this industry. Here are some steps you can follow to write an impressive resume for a visual merchandiser position:

1. Start your resume with your contact information

It's key to include your contact information at the beginning of your resume, as this can help hiring managers identify your document quickly. Write your name, phone number, e-mail address, city, and province or territory in which you live. It's unnecessary to write your complete address.

Related: What Is a Retail Job? (With Types and How to Get One)

2. Write your professional summary

The professional summary is a two to three sentence paragraph that briefly mentions your experience, skills, relevant education or certifications, and professional achievements. Sometimes it's helpful to mention your career goals. You can explain how your goals can help your potential employer achieve its business objectives.

Related: A Guide to Writing a Resume Summary with Samples

3. Describe your work experience

Describe your relevant career experience to show that you've worked in similar positions previously. Start your list with your current or most recent visual merchandising position or relevant role and continue to list your experience in reverse chronological order. Include your job title, employment dates, the name of the organization, and the city and province or territory where you worked.

Underneath each entry, include several bullet points that describe your duties and achievements in that role. If the position wasn't a visual merchandiser job, include responsibilities that are similar to those of a visual merchandiser. It's beneficial to include quantifiable achievements, such as how much sales increased after a store hired you to curate its displays.

Related: What Is a Merchandiser? Description, Skills, and a Day in the Life

4. List your skills

The skills section is an essential part of any resume. As a visual merchandiser, it's critical to have certain skills that recruiters and hiring managers value when hiring for these positions. By listing these skills, you're not only stating that you have them, but you're also showing that you understand what skills are useful for being an effective visual merchandiser. You can list your hard and soft skills on one line or on two lines for separate categories of skills.

Hard skills are skills which are industry specific. People often learn hard skills over a specified period of time, such as by enrolling in a course or through on-the-job training. For instance, a hard skill for a visual merchandiser might be knowing how to read and interpret the results of focus groups. Soft skills are often broader and people learn them more gradually. Soft skills include communication and organization.

Related: What Is Brand Merchandising? (With Benefits and Tips)

5. List your education

It's important to have a high school diploma or an equivalent, and some hiring managers specifically want candidates with at least a bachelor's degree in a job-related field, such as marketing or graphic design. List your education in reverse chronological order and include the degree you earned, your major if applicable, and the name of the school you attended. You can also include a relevant certification that you've earned.

If you have less than three years of experience working as a visual merchandiser, you might include your education section directly below your professional summary. With limited experience in the field, your education becomes more important, so it's often beneficial to feature it more prominently on your resume.

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6. Proofread your resume

Proofreading is essential to creating a good resume. Resumes that are free of typographical and grammatical errors are more professional and more likely to impress recruiters and hiring managers. You can ask a colleague, friend, or family member to read and edit your resume for you. You can also read it aloud to yourself or you can use a computer program to read it aloud to you.

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Resume template for visual merchandisers

One of the most practical ways to learn how to format a resume is to use a resume template. Templates provide you with an idea of how to structure your resume and what information to include. Here's a template resume for a visual merchandiser with less than three years of experience:

[First name] [Last name], [Degree or certification, if applicable]
[Phone number] | [E-mail address] | [City], [Province or territory]

Professional Summary

[Two to three sentences that highlight years of experience, relevant skills, education or certifications, and achievements as a professional.]

Education

[Degree and major] | [Name of school or university]
[City], [Province or territory]

Optional
[Certification Name], [Host organization] - [Year completed or expiration date]

Experience

(For the most recent role, list five experience items. For previous roles, list three.)

[Job title] | [Employment dates]
[Company name] | [City], [Province or Territory]

  • (Strong verb) + what you did (more detail) + reason, outcome, or quantified results

  • [Job duty]

  • [Job duty]

  • [Job duty]

  • [Job duty]

[Job title] | [Employment dates]
[Company name] | [City], [Province or Territory]

  • [Job duty]

  • [Job duty]

  • [Job duty]

Skills

[Skill] | [Skill] | [Skill] | [Skill] | [Skill] | [Skill]

Related: 16 Great Interior Design Careers with Salaries and Duties

Resume example for visual merchandisers

Reading example resumes for visual merchandiser roles can also help you tailor your own resume for these positions. Here's an example resume for a visual merchandiser with more than three years of experience in the field:

Vanessa Choy-Smith
456 485 6664 | vanessa.choy@email.ca | Ajax, Ontario

Professional Summary

A self-motivated, creative, and highly organized visual merchandiser with five years of experience working in luxury brand merchandise environments. Looking for a position where I can use my communication skills and my proven track record to strengthen brand loyalty. Eager to work with a luxury retailer that values stunning and beautiful visual displays.

Experience

Visual merchandiser | November 2019–Current
Tipple's Luxury Goods | Toronto, Ontario

  • set up promotional signs and displays to attract customers

  • evaluate traffic flow through the store to determine the best locations for displays

  • sketch visual displays for presentations to store management for approval

  • offer feedback to the buying team and head office

  • design a holiday-themed display that contributed to a year-over-year sales increase of 18%

Sales associate| March 2017–October 2019
Bernardeschi Fashion Company | Oshawa, Ontario

  • greeted customers on the sales floor, answered their queries, and informed them about current store promotions

  • directed customers to the checkout and fitting rooms

  • used on-brand language and knowledge of the company to reflect their brand identity when interacting with customers

Skills

Attention to detail | Organization | Interior design knowledge | Customer service | Highly creative

Education

Bachelor of Design in Advertising | Green Hills University
Toronto, Ontario

Related: What Is a Visual Merchandiser? (With Duties and Skills)

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