How to Answer "Why Are You a Great Match for This Role?"

By Indeed Editorial Team

Updated July 26, 2022 | Published October 18, 2021

Updated July 26, 2022

Published October 18, 2021

Related: Top 6 Common Interview Questions and Answers

Jenn, an Indeed Career Coach, breaks down the intentions behind employer's questions and shares strategies for crafting strong responses.

Interviews are essential processes during a job search that requires impressive performances to secure a job. Several questions come up during an interview requiring you to demonstrate that you're an ideal candidate. Understanding how to answer the question "why are you a great match for this role?" can help you deliver a stellar response that improves your chances of success when you apply for jobs. In this article, we discuss how to answer this interview question, outline tips for giving an impressive answer, highlight the relevant skills when answering this question and provide examples of impressive answers.

Related: How to Prepare for a Job Interview

How to answer the question, "Why are you a great match for this role?"

Follow these steps to answer the question, " Why are you a great match for this role?":

1. Understand why employers ask the question

Hiring managers ask this question to evaluate whether your unique skill set, education and experience fit the position's responsibilities. They also ask this question because they want to ensure you're familiar with the duties the new role involves. Your goal in answering the question is to sell yourself to the interviewer. Understanding this helps you prepare an answer that the hiring manager can find impressive. Other forms of the question include "What makes you the unique candidate?" "Why are you the most suitable candidate?" and "Explain why you're the best candidate for the role."

Related: Ten Types of Interview Questions You Can Expect

2. Establish your strengths

Your strengths as a job candidate depend on several factors, like your educational background, experience, skill set, achievements and personality. You can review all of them to create a shortlist based on the company's needs. Remember that you can't highlight all your qualifications, so prioritize between three and four. Ensure these skills and qualifications are relevant to the position.

Some persons have a stronger academic background because they attended prestigious institutions or pursued advanced education in a relevant field. Identify these strengths and how they can affect and improve your performance in the position. You can compensate an average educational background with impressive work experience or achievements. Similarly, you may highlight your technical and soft skills to improve your appeal as a candidate.

Related: How to Answer "What Is Your Greatest Strength?" (With Examples)

3. Determine the institution's objectives and tailor your strengths to them

The next step is to identify the organization's needs and objectives and tailor your strengths to them. Remember that the hiring manager wants to know how your qualifications and skills can help their company. Clearly highlighting that in your answer can improve your chances of success.

Related: What Can You Bring to the Company? Examples of What to Say

4. Practise your response

Regardless of how relevant and impressive your skills are, sufficient preparation is essential for you to deliver a proper answer. Rehearsing how to present your answer during the interview can increase your chances of impressing the hiring manager. This step isn't necessary if you're filling out a job application, as it merely requires that you write a response. You can practise by repeatedly delivering your answer to a friend or family.

Related: Interview Techniques To Ace Your Interview

5. Deliver your answer

The interviewer can ask you the question in this form or another, so it's essential that you pay attention to identify the question, regardless of its construction. Nevertheless, confidently deliver your practised answer when the hiring manager asks you the question. You can answer even if the interviewer fails to ask because it's vital that the interviewer knows that you understand the role and the company's goals.

Tips for giving an impressive answer

Here are some tips to help you provide an impressive answer to the hiring manager:


Identifying the role and the company's objectives can help you craft an impressive answer. This makes it essential that you gather information about the company's mission and vision. You can acquire the necessary information about the company by going through its website, blogs or public statements. Likewise, you can peruse the job requirements to understand the roles or conduct interviews with present or past employees of the company.

Use examples

Using concrete evidence to emphasize your strengths is essential, as showing how you apply your strengths is more important than merely stating your strengths. For example, you can state how your problem-solving skills helped your previous company out of a challenging period instead of merely stating that you have problem-solving skills. You can use the STAR method to state the situation, your tasks, the action you took, and the results you achieved due to your expertise.

Read more: How To Use the STAR Interview Response Technique

Emphasize how you can help the company

Avoid responses that focus on why you desire the job. Your answers are to emphasize how you can add value to the company instead. This is another reason researching the company is important. You can identify a current problem, design a possible solution and discuss the framework during the interview to show value.

Avoid comparisons

The question asks why you're best suited for a position, but it's essential to avoid comparing yourself with other candidates. Interviewers can interpret this as being rude or disrespectful to the other candidates. Instead, emphasize your relevant qualifications and explain how they can help you perform your duties efficiently.

Be honest

Ensure your answers are honest portrayals of your qualifications. Employers typically research candidates who impress them, and it's essential that what they discover tallies with what you told them. Also, honesty protects your professional image. Remember that honesty and integrity are core features that most organizations look out for in candidates.

Skills to demonstrate when answering this question

Here are some skills you can demonstrate when responding to this question to improve your chances of success:

Communication skills

Communication skills enable you to receive and deliver information efficiently. Communicating can either be oral or written, and it involves listening, understanding and responding. You can start demonstrating this skill by listening carefully to your interviewer and answering questions properly. Additionally, you can cite practical results you've achieved with your communication skills.

Technical skills

Technical skills are abilities, or knowledge professionals use to perform complex tasks. Many technical skills are common across various industries, but some are industry-specific. Examples of technical skills include digital marketing, programming, legal drafting, first aid administration or data analysis. Demonstrating technical skills in your interview shows the hiring manager you can perform your role effectively.

Research skills

Research skills enable you to search for, detect, extract, arrange, assess and use a necessary piece of information for a purpose. Employers value candidates with research skills, as they're likely to produce high-quality work. You can demonstrate your research skills by incorporating knowledge of the institution or the position's responsibilities into your answer.

Read more: The Complete Guide to Researching a Company

Example answers

Here are some example answers you can use to structure your response when preparing for an interview:

Example for a manager

Here is an ideal response for the role of a manager:

"I believe my skill set, expertise and knowledge of the industry qualify me for this role. First, my time as a manager has helped me develop excellent leadership and teamwork skills. In my previous role, I oversaw the activities of a 10-person sales team, and we recorded the highest sales numbers in our company's history. Additionally, I possess excellent communication and sales skills, owing to my experience as a sales representative. Lastly, I'm committed to continuous learning to improve my skills and knowledge."

Example for an executive assistant

Here is an ideal response for the role of an executive assistant:

"I possess an incredible work ethic, which earned me a bonus for finishing an important task three days ahead of the deadline. Additionally, my excellent technical skills allow me to create, sort easily, and retrieve executive documents. Finally, I have excellent communication skills, meaning I'm able to follow detailed instructions and effectively represent a company executive where they're absent."

Example for a computer programmer

Here is an ideal response for the role of a computer programmer:

"I believe my extensive knowledge of computer software and programming languages make me a great fit for this job. I have proficient knowledge of SQL, Python, Javascript, and C++. Additionally, my teamwork and communication skills mean I can collaborate effectively with the IT team to achieve tasks. Also, I'm committed to continuous learning and staying up to date."

Example for a lawyer

Here is an ideal response for the role of a lawyer:

"I have over five years of experience in corporate legal practice, including leading two mergers valued at above $3,000,000. My excellent legal research and drafting skills make me a valuable addition to your legal team. Additionally, I'm an effective communicator and a dedicated team player, which can help me collaborate effectively with my colleagues."

Example for a nurse

Here is an ideal response for the role of a nurse:

"As a fully licensed nurse, I have practical experience performing a range of medical procedures. This includes drug administration, surgery preparation and emergency care. My outstanding clerical and administrative skills make me well-suited for overseeing the organization of hospital files. Additionally, I have great interpersonal skills, which help me relate cordially with patients."

Please note that none of the companies mentioned in this article are affiliated with Indeed.

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