TELUS Corporation is a leading national telecommunications company in Canada providing data, Internet Protocol (IP), voice, wireless communications services, entertainment and video. We provide and integrate a full range of communications products and services that connect Canadians to the world.
TELUS is also a great place to work. You can see it in our team members. At TELUS we believe the diversity of our team is a significant competitive advantage and we value the contribution and worth of each and every team member. We work together, unified by our respect for each other, the TELUS values and the pursuit of our business strategy. Diversity and inclusiveness thrives when we honour the traditions, beliefs, lifestyles and perspectives of all members of our team.
Our team members include people like you - enthusiastic, innovative, passionate and energetic. We believe that you'll find our high-performance culture personally fulfilling, professionally challenging and financially rewarding. Join our team and make your future friendly too.
Position Overview:
For the Business Atlantic market, develops the strategy and in year plan, secures the necessary support to execute on plan with cross functional team. Identifies and evaluates new initiatives and reviews existing programs required to support TELUS's marketing strategies.
Responsabilities
Responsible and accountable for the end to end development of a marketing strategy campaign, program and/or initiative including the allocation of the budget and development of the ROI and KPIs.
Leverage command of market knowledge to build, secure alignment, and execute an integrated market(ing) strategy (including multiple programs - cross portfolio, cross channel, cross function).
Understand the competitive landscape to quantify the threat of competitive developments and identify appropriate action/responses by TELUS by working with a cross functional team.
Leads the development and presentation of business cases.
Build and maintain consensus with multiple stakeholders around the marketing strategy.
Contribute to the development of initiatives to establish best in class practices within TELUS.
Provide informal guidance and mentoring to team members which may include participation in the performance review process.
Qualifications
Required Skills & Abilities:
Demonstrate influence and strategy skills; planning, budget management, variance reporting; root cause analysis.
Proven ability to make strategic recommendations on gap closure initiatives, secure alignment and budget.
Confidently present ideas to leaders.
Proven Risk management and conflict resolution skills.
Excellent leadership, analytical, communication and presentation skills. Ability to develop strong relationships with stakeholders, meet tight deadlines and tolerate ambiguity. Understanding of TELUS products, services and strategic direction.
Program management expertise.
Fluent in French and English
Required Professional Designation/Certification:
Related bachelor's or master's degree or an equivalent combination of education and experience. Post-secondary courses in Business, Marketing, Economics, or related subjects preferred.
Required Experience:
5+ years progressive experience in Marketing and business management positions. Telecom/industry experience and exposure to a variety of marketing roles would be beneficial.
Who is TELUS?
We're a high-performing team of individuals who collectively make TELUS one of the leading telecommunications companies in Canada. Our competitive consumer offerings include wireline, wireless, internet and Optik TV™. We also deliver a compelling range of products and services for small, medium and large businesses; and have carved out a leadership position in the health, energy, finance and public sector markets with innovative industry specific solutions.
The TELUS team is as diverse as the society we live in and the customers we serve. We're also passionate about creating success for our customers, our shareholders, our communities and our team.
Do you share our passion?
At TELUS, you create future friendly possibilities®
