Search Engine Marketing Analyst
Trader Corporation - Toronto, ON

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Looking to Trade up your job for a Career? Meet your Match at Trader Corporation

Trader Corporation takes pride in its diverse and talented group of employees. As an organization we remain focused on innovating and investing for the future. We strive to ensure we have the best online and mobile user experience and the best business solutions for our customers. We have a competitive and driven attitude that allows us to achieve results and continue to elevate our brands. We are an organization that encourages our employees by providing them with the tools to be successful in delivering results, while at the same time investing in their careers.

Trader Corporation is a leader in digital and print vertical media and offers a broad set of services such as inventory management, web solutions, optimization of media spend and lead-generation campaigns. Trader caters to the automotive and generalist verticals. If you feel that We are a Match, We want to Meet You!
Trader Employee Benefits
- A Dynamic Organizational Culture and Attractive and Competitive Remuneration Package
- A variety of Career Development opportunities
- Tuition Reimbursement
- Market Competitive Vacation Allowance
- Maternity Leave Top Up Plan
- Free Parking for most of our locations across Canada
-Comprehensive Flexible Benefit Program

Please visit us at www.tradercorporation.com , www.autotrader.ca , www.buysell.com

Summary of Role

The Search Engine Marketing Analyst is responsible for consulting and providing reports to clients on SEO, SEM and LSO account progress. Review and analyze client sites for areas that need improvement, recommend changes, deletions, etc. In addition, the Search Engine Marketing Analyst will also be expected to know the "language of SEO" for example; organic search, PPC marketing, CTR, CPC, SEM, ROI, keyword density, long-tail keywords, etc

Key Areas of Responsibility

  • Prepare detailed SEO strategy reports
  • Interact and work closely with clients, both internal and external, to provide keyword search analysis, content and SEO strategy creation
  • Managing TCD accounts, optimizing for high performance
  • Creation and optimization of LSO accounts
  • Trouble shoot web metrics for SEO and SEM issues

Job Requirements

  • Google Adwords Certified
  • Experience with SEO and SEM
  • In depth knowledge of keyword research. This includes knowing how to identify the least expensive, yet most profitable keywords for client sites
  • Excellent oral and written communication skills
  • Strong technical aptitude and analytical skills
  • Customer focus and ability to develop client partnerships
  • Ability to work under pressure
  • Action oriented - ability to assess a situation, develop a plan, obtain approval and take initiative to complete the plan

The successful candidate will be required to complete a pre-employment screening consisting of a Criminal Record Check

TO APPLY:

Please apply directly through our website at https://tradercareers.silkroad.com/

We value diversity in our workforce, and encourage all qualified candidates to apply. We appreciate all responses and advise that only those candidates selected for an interview will be contacted.


Indeed - 19 months ago - save job - block
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About this company
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TRADER Corporation is a trusted Canadian leader in online and print media, managing automotive consumer marketplaces and publications. We...