A company with good intentions, poor leadership.
Sales Manager (Former Employee) – Toronto, ON – 21 June 2017
The Source says the the right things, however to obsessed over Bell residential subscription sales. In a declining market where customers are cutting the TV cord, The Source is increasing targets to unrealistic goals.
Little focus on the customer satisfaction piece, however they do have very loyal customers on the wireless side of the business.
The senior leaders and executives are well experienced however uses old tactics for development and accountability.They seriously need to understand how to inspire and retain talent in 2017.One size does not fit all approach from the 90's will not work today.
Fantastic Call center for support and customer service, if only the retail side can figure this piece out. However they probably do not care, as long as their Bell subscription sales are met.Very short sighted.
Overall they need to pay attention to the customer experience and respect the customer journey. Be very good at giving the customer a reason to buy Consumer Electronics in the moment they are in store and create an emotional connection to make them return.The idea of these locations out selling their Bell Branded brother stores, should not be the goal or the objective. This is not the right model as customers will then not identify you as a destination place for what they really want.They will then keep shopping on Amazon.
Great employee discounts