Account Executive - PR & Communications - New Grad
Techbent - Calgary, AB

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Description: Supporting the Principal and the Account Manager through directed client communications strategy, PR, marketing, events, media relations, reporting & analytics, and administration duties. Business development for our Client to bring new clients on board is encouraged, but not expected.

Duties include:

Communications Strategy

  • Assist in creating client communications strategies including tactical calendars, audience segmentation reports and conducting competitor research

Public Relations

  • Target media list creation and relationship building with the press to maximize client awareness and brand building opportunities
  • Help with proactive client story pitching
  • Writing client press releases, stories and blog posts
  • On‐going media relations

Marketing Programs

  • Help with executing client marketing plans in a cost effective manner
  • Work with the Account Manager helping to execute on client social media programming

Promotional and Event Activities

  • Assist with the coordination, development, and execution of creative promotional activities and events for client events and trade shows
  • Research and recommend events and trade shows for clients to attend or sponsor
  • Assist with event set up and tear down as needed
  • Work with team members to create innovative partnership programs for clients


  • Maintain client lead and story tracking systems and reports for PR and Marketing activities
  • Help with consistently compiling and maintaining monthly client reports
  • Develop and execute client competitor reports
  • Provide the Principal with a weekly overview status report on all work functions


  • Basic admin duties – filing, email replies, meeting organization, etc.
  • Database creation and updating
  • Company reporting functions
  • Research


  • Speak, read and write English fluently
  • Skills on MS Office suite. Basic design skills in Photoshop or WordPress an asset
  • University Degree in communications, PR, marketing or related field
  • New graduate. Relevant internship, work or volunteer experience an asset
  • Highly motivated, positive attitude
  • Professional attire and presentation
  • Skills in establishing and maintaining cooperative working relationships with other employees and contractors
  • Excellent time management skills and ability to work autonomously

About this company
Techbent is a recruiting company that helps small and medium-sized businesses to grow aggressively. We assist emerging companies, including...