Pros: Talented coworkers, free cereal, outdoor work area, equity opportunities
Cons: Weak management, no on-boarding, poor communication between departments
The solar energy industry is rapidly growing, with SolarCity owning 40% of market share. The performance marketing department is focused on increased sales leads through SEM, SEO, Online, Search, Direct Mail, and Lead Gen campaigns. The culture is very start-up with management exploring and testing department structures and responsibilities. This has lead to friction between departments and teams as well as project overlap, duplication, or neglect.
The best part of the job is definitely the people, who all feel like they are contributing to saving the planet through their unique set of skills.