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Reynolds & Reynolds

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27 reviews

About Reynolds & Reynolds

Auto dealers might want to test drive enterprise software from The Reynolds and Reynolds Company. Reynolds provides software and services designed for the automotive retail industry (both dealerships and automakers), including applications to manage sales and service programs, loyalty programs, and procurement systems. It also offers customer relationship – more... management (CRM) applications and document management systems. In addition, Reynolds provides its customers with a range of professional technology services, including consulting, design, integration, and training.  Clients have included  Asbury Automotive Group, Hendrick Automotive Group, and Mercedes-Benz USA.

Recurring sales from maintenance and support services have helped the company weather downturns in the auto industry. In addition to its proprietary software, Reynolds offers third-party products from vendors such as Polk. The company is focused on growing its portfolio of integrated information systems for CRM, procurement, and sales through internal development, acquisitions, and partnerships. Recent innovations include dealerPAD, a CRM tool available on the Apple iPAD.

Unlike its larger rivals that serve customers in many industries, Reynolds has focused on a single market with products specifically tailored for the auto industry.

Outside of North America, the company provides its products and services though Kalamazoo-Reynolds, based in Birmingham, England, and Reynolds Europe. – less

Reynolds & Reynolds Employer Reviews

Marketing product management and sales mentoring (Former Employee), Mississauga, OntarioJuly 22, 2013
COPY & GRAPHIC ARTIST / FORMS DESIGNER (Former Employee), Celina, OHJune 11, 2014
Anonymous (Current Employee), Dayton, OHApril 1, 2014
Customer Solutions Professional F&I (Former Employee), Dayton, OHApril 1, 2014
Data Entry/Clerical (Former Employee), Houston, TXMarch 17, 2014

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