Digital Analyst
H2 Central Marketing & Communications - Toronto, ON

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Career Opportunity:

We are seeking a capable, organized and energetic Digital Analyst. The candidate should have a deep knowledge of business, marketing, data analysis, statistics, research and social media. This is a great opportunity to join a growing company with a strong and seasoned leadership team.


  • Assess primary and secondary data sources to provide advice on campaign strategies
  • Apply various quantitative methods to analyze and interpret information from multiple data sources
  • Communicate with clients in the analysis and reporting processes
  • Design reporting templates/dashboards and establish an automated processes for their production
  • Collect data, analyze trends, identify strategic recommendations and present them in a Logical manner
  • Write clear, concise PowerPoint presentations summarizing data insights, outcomes and implications
  • Drive understanding of website optimization through best practice sharing
  • Exhibit a high level of expertise in driving the data strategy across multiple “listening posts”
  • Provide recommendations based on web optimization, site tagging and reporting, including A/B testing strategies

Requirements & Experience:

  • Post-secondary education in business administration, data analysis or finance
  • Three or more years of database marketing and digital analytics experience
  • Three or more years at an agency in an interactive or database marketing role
  • In-depth understanding of digital media measurement, analysis, creation, tuning and optimization and strong analytical skills
  • Knowledge of standard reporting and document tools
  • Experience reporting of multiple sources such as outbound email results, PPC and online ads, social listening, and/or SEO
  • Experience with data analysis tools, such as Google Analytics, SAS and SPSS, considered an asset
  • Deep knowledge of business, marketing, data analysis and statistics
  • Functional experience with online analytics, measurement and reporting
  • Ability and drive to perform in a fast-paced environment with multiple tasks, deadlines and changing priorities
  • Ability to learn new technologies quickly and efficiently
  • Strong initiative and a positive attitude

About H2 Central:

H2 Central is a privately held, fast-paced, full-service marketing and communications agency in downtown Toronto’s financial district. We are a team of professionals who design, develop and implement marketing, interactive and public relations programs. We pride ourselves on fully understanding our clients’ needs and providing service based on integrity, honesty, professionalism and strong experience. Our workplace environment is vibrant; our culture is affable. We expect high performance; we value hard work.

If you have what it takes and would like to work with a great group of people who have a passion for the work they do, please submit your resume. Only those selected for an interview will be contacted. No phone calls please.