DIRECT HIT (Marketing Research, Branding, Analysis)
EVP of Operations, Marketing and Sales (Current Employee) – Huntington Beach, CA – 6 December 2013
ANALYTIC SKILLS: Brand Analysis; Google Analytic; SWOT Analysis; Database Analysis; Segmentation Analysis; Media, Demand, Competitive, Comparative, Client Acquisition and Performance Analysis.
MARKETING STRATEGIES & TACTICS: Brand Management, Targeted Branding Platforms, Big Data Marketing; Google Adwords; SEO, SEM, EAI, CPC, CPL, CPM, PPC; Channel Marketing; Mobile (SMS) Marketing; Web & Mix Marketing; Direct Marketing; Video; Guerilla; Social Media; Email; Digital & Voice Broad Casting; On & Off-Line Surveys.
PLATFORMS: TV, Radio, Print, PPC, Digital, SMS, Mobile Apps, Facebook, Twitter, Pinterest, Tumblr, Four Squares, LinkedIn, Instragram, Digital/Electronic Billboards, YouTube.
OPERATIONS & MANAGEMENT SKILLS: Recruit, Train, and Supervise Successful Sales Force; Strategic Product Planning & Development; Excel Written & Verbal Communication: Training Manual, Phone Scripts; Crafting Ad Copy in Text Voice, Digital, Print; Media Acquisition; Director of Call Centers; Executive Sales Director, Ecommerce Expert.