Senior Product Manager
Douglas Lighting Controls - Burnaby, BC

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Product Manager

Responsible for managing the product throughout the product lifecycle from planning to execution in support of organizational strategy and objectives, including:

  • Defining a product strategy and roadmap
  • Specifying market requirements for current and future products by understating customer needs, industry trends, legislative drivers as well as competitive actions
  • Participating in the development process to ensure final product meets marketing specification
  • Coordinating with all other functions within company to introduce and position new products to meet business commitments

Research and Analysis

  • Research and analyze market conditions
  • Identify key competitor and consumer trends
  • Articulate market requirements and opportunities
  • Identify opportunities for product innovation and product enhancements
  • Work with Engineering in product development

Product Planning and Management

  • Determine product specifications
  • Define the long term strategy of the product and create product roadmaps
  • Prepare product documents including Market Requirement Documents and product use cases to drive product activity
  • Develop pricing strategies and product policies
  • Determine product packaging solutions
  • Negotiate with suppliers
  • Interface with product development
  • Manage and communicate with cross functional teams

Product Marketing

  • Develop product marketing plan and event campaigns to generate product awareness and demand
  • Plan product launches
  • Support sales and marketing with the necessary product knowledge and technical expertise
  • Conduct product presentations
  • Develop sales tools and sales training material
  • Provide input for marketing collateral development
  • Supply sales with latest research and marketing information
  • Implement marketing plan in conjunction with all departments
  • Drive ongoing improvement in sales revenue and profitability

Customer and End-User Support

  • Manage product-related support, feedback and inquiries from users
  • Co-ordinate market research to track customer and end-user feedback
  • Monitor product inventory
  • Provide quarterly sales forecast for planning purposes
  • Use market feedback to inform product refinements and ongoing development

Education and Experience

  • Bachelor's degree in Business or Engineering or equivalent, advanced degree a plus
  • 5+ Years Product Management or related experience in electronics, software, or manufacturing
  • Quantitative and business analysis skills
  • Knowledge of marketing principles and practices
  • Knowledge of business and management principles and practices
  • Project management skills

Key Competencies

  • Excellent communication skills & presentation skills
  • Problem analysis and solving
  • Strategic thinking and planning
  • Organizational and planning skills
  • Attention to detail
  • Negotiating skills
  • Creative
  • Team player
  • Business centric thinking with customer orientation

About this company
Douglas Lighting Controls, Inc. engineers, manufactures and distributes lighting control products for the North American and International...