Pros: flexible schedule, challenging
Cons: prospecting 24/7
Responsibilities included driving business growth by increasing client spending and harnessing new business opportunities. Pursued sales across multiple channels, including radio advertising, events, and internet marketing. Leveraged industry ratings to bolster revenue-generating initiatives. Identified potential new clients through prospecting, networking, cold calling, and client meetings; orchestrate RFPs. Conducted industry research encompassing competition and consumers to create customized client business plans. Project-managed all accounts and oversaw account activities throughout life cycle. Ensured optimal sales performance by delivering training around internal/external sales processes to new hires.