Business driven, focus on productivity.
Pros: contacts in the print world, expanding knowledge with every difficult project.
Cons: printers who don't deliver on promises.
Start with project application, work out the details, speak to client to clarify any inconsistencies. Create layout, get approval,create final, get final approval with signature, send to printer for proofs, get client approval on proofs, if any changes, effect changes, get new proof for client approval. Once approved, get printed.
I have learned all
– more... aspects of design/illustration and printing. I started before computer illustration existed, utilizing blue-line, type sheets and kodalith film to product final text-ready ads. Learned to air-brush for illustration and photo-correction.
With the advent of computers, I started on a PC with the premier version of all graphics programs; Aldus Pagemaker (before Adobe bought the program), Photoshop 1.0, Illustrator 1.0, CorelDRAW 1.0, etc. I had learned to manage the workflow so that deadlines were constantly and consistenly met. I learned colour correction and photo manipulation that traditional art techniques lacked.
I learned to work with upper management, supporting the CEOs of Canadian Pacific over the years. I had learned tact and diplomacy, when to push a point and when not to. I learned to work with my co-workers as a group, finding ways to solve design/techical issues and to produce the best final product possible in the timeframe available. I learned that no matter how rushed the project is, people remember the finished product, not the road it took to get there.
The hardest part was working with clients who had unreasonable deadlines. I have learned to streamline the elements of the project and to produce results that were acceptable to the client.
The most enjoyable part is the work/task. Creating a solution to the graphics problem instills a sense of fulfillment that can't be described by anything else. – less